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Marketing in a conserver society

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References

1973Criteria for a Theory of Responsible Consumption327 cited
1975Marketing for Nonprofit Organizations281 cited
2001Conquering a culture of indecision.247 cited
1975Marketing and the Ecological Crisis184 cited
1967Marketing Systems: An Introductory Analysis153 cited
2012Demarketing, Yes, Demarketing100 cited
1954People of Plenty75 cited
1975Positioning Demarketing Strategy58 cited

Cited by

2016Growth and Its Discontents30 cited
1989Demarketing Strategy in Shortage Marketing Environment29 cited
2023Sustainable Marketing Management: Using Bibliographic Coupling to Review the State-Of-The-Art and Identify Future Research Prospects22 cited
2005El origen doméstico de los productos como ventaja competitiva: la etnocentricidad del consumidor.14 cited
2015Proposition of an Integrative Theory of Socially-Responsible Consumption Behaviour11 cited

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