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Perceived Ease of Use, Trust, and Satisfaction as Determinants of Loyalty in e-Auction Marketplace

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References

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2002Evidence of the effect of trust building technology in electronic markets: Price premiums and buyer behavior

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2,256 cited

1986Auctions and Bidding2,253 cited

1997Interactive Home Shopping: Consumer, Retailer, and Manufacturer Incentives to Participate in Electronic Marketplaces2,234 cited

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