Management Development in Arab Countries: The Challenges of the 1990s

Abstract

Assesses the future of management development (MD) in Arab countries in the 1990s. Interprets developments in the political, economic and organizational fields to support an appreciable increase in the need and demand for MD in these countries. Encourages MD firms to adopt a growth strategy to meet this demand. Advises foreign MD firms and consultants, lacking experience in dealing with the Arab market, to confine their initial operations to the sale of MD packages and the supply of technical consultations, possibly shifting to a more aggressive strategy at a later stage. Argues that local public and private firms must concentrate on expanding their services as well as improving them. Includes specific recommendations on how to deal with major problems in MD programmes, design and implementation.

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