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Frugality: A cross‐national moderator of the price‐quality relationship
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Frugality: A cross‐national moderator of the price‐quality relationship (1985)Frugality: A cross‐national moderator of …Statistical Principles in Experimental Design (2003)Statistical Principles in Exp…Perceived quality : how consumers view stores and merchandise (1985)Perceived quality : how consu…A cross-national investigation of price and brand as determinants of perceived product quality. (1976)A cross-national investigatio…Demand Artifacts in Laboratory Experiments in Consumer Research (1975)Demand Artifacts in Laborator…Relation of price to perception of quality of new products. (1974)Relation of price to percepti…Multivariate Analysis of Variance in Research on the Effectiveness of TV Commercials (1974)Multivariate Analysis of Vari…The nature of human values (1973)The nature of human valuesSelf-Perception Theory (1972)Self-Perception TheoryIs There a Generalized Price-Quality Relationship? (1971)Is There a Generalized Price-…The Price-Perceived Quality Relationship: Experimental Evidence (1970)The Price-Perceived Quality R…Product Perception: An Important Variable in Price Strategy (1970)Product Perception: An Import…The Development of Brand Loyalty: An Experimental Study (1968)The Development of Brand Loya…On resistance to persuasive communications. (1964)On resistance to persuasive c…A Note on the Relationship of Price and Imputed Quality (1964)A Note on the Relationship of…Statistical principles in experimental design. (1962)Statistical principles in exp…A Note on Some Experimental Findings About the Meanings of Price (1954)A Note on Some Experimental F…A Theory of Social Comparison Processes (1954)A Theory of Cognitive Dissonance (1957)Cognitive, social, and physiological determinants of emotional state. (1962)The Intuitive Psychologist And His Shortcomings: Distortions in the Attribution Process (1977)Heuristic versus systematic information processing and the use of source versus message cues in persuasion. (1980)Social Influence: Compliance and Conformity (2004)On the social psychology of the psychological experiment: With particular reference to demand characteristics and their implications. (1962)A Theory of Psychological Reactance (1968)Attitudinal effects of mere exposure. (1968)On the External Validity of Experiments in Consumer Research (1982)Demand Effects in Survey Experiments: An Empirical Assessment (2017)Experimental designs in management and leadership research: Strengths, limitations, and recommendations for improving publishability (2018)Influence of Beer Brand Identification on Taste Perception (1964)The Development of Brand Loyalty (1964)Equilibrium with Product Differentiation (1985)The Loyal Traveler: Examining a Typology of Service Patronage (1997)Customer loyalty to a commercial website: Descriptive meta-analysis of the empirical literature and proposal of an integrative model (2012)The Measurement of Meaning (1957)Experimental Design: Procedures for the Behavioral Sciences. (1969)Price and Choice Behavior (1972)Price Reliance: Existence and Sources (1973)The influence of product knowledge and brand name on internal price standards and confidence (1993)Experimental Design: Procedures for the Behavioral Sciences (2013)A Critique and Improvement of the CL Common Language Effect Size Statistics of McGraw and Wong (2000)Relations Among Positive Parenting, Children's Effortful Control, and Externalizing Problems: A Three-Wave Longitudinal Study (2005)Sample Size Justification (2022)Back-Translation for Cross-Cultural Research (1970)Intraclass correlations: Uses in assessing rater reliability. (1979)A 12-Item Short-Form Health Survey (1996)Speed of speech and persuasion. (1976)Effects of rhetorical questions on persuasion: A cognitive response analysis. (1981)Cognitive Theories of Persuasion (1984)Consumer Expectations, Product Performance, and Perceived Product Quality (1972)Conspicuous Consumption: A Literature Review (1984)Perspectives on consumer decision making: an integrated approach (2005)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Universals in the Content and Structure of Values: Theoretical Advances and Empirical Tests in 20 Countries (1992)Framing Processes and Social Movements: An Overview and Assessment (2000)Consumer Trade-Offs and the Evaluation of Services (1995)The relationships among quality, value, satisfaction and behavioral intention in health care provider choice (2002)The influence of eWOM in social media on consumers’ purchase intentions: An extended approach to information adoption (2016)
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References

  • 1962Statistical principles in experimental design.27,141 cited
  • 1973The nature of human values10,141 cited
  • 1972Self-Perception Theory5,236 cited
  • 2003Statistical Principles in Experimental Design2,325 cited
  • 1964On resistance to persuasive communications.456 cited
  • 1985Perceived quality : how consumers view stores and merchandise412 cited
  • 1954A Note on Some Experimental Findings About the Meanings of Price267 cited
  • 1975Demand Artifacts in Laboratory Experiments in Consumer Research241 cited
  • 1968The Development of Brand Loyalty: An Experimental Study191 cited
  • 1971Is There a Generalized Price-Quality Relationship?143 cited
  • 1964A Note on the Relationship of Price and Imputed Quality131 cited
  • 1970The Price-Perceived Quality Relationship: Experimental Evidence96 cited
  • 1974Multivariate Analysis of Variance in Research on the Effectiveness of TV Commercials49 cited
  • 1976A cross-national investigation of price and brand as determinants of perceived product quality.47 cited
  • 1970Product Perception: An Important Variable in Price Strategy27 cited
  • 1974

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Relation of price to perception of quality of new products.
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