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• 2011Online Persuasion: How the Written Word Drives WOM204 cited
• 1998Approaches to equivalence in cross-cultural and cross-national survey research178 cited
• 1998RESPONSE CATEGORIES AND POTENTIAL CULTURAL BIAS: EFFECTS OF AN EXPLICIT MIDDLE POINT IN CROSS‐CULTURAL SURVEYS131 cited
• 1975Apprehension of Writing as a Predictor of Message Intensity125 cited
• 1978Determinants of Scale Response: Label versus Position105 cited
• 2007Does subjective well-being show a relationship between parents and their children?77 cited
• 1976Choosing response categories for summated rating scales.68 cited
• 2013Homogenizing Responses to Different Survey Questions on the Same Topic: Proposal of a Scale Homogenization Method Using a Reference Distribution59 cited
• 2010Happiness Scale Interval Study. Methodological Considerations59 cited
• 2019The Relative Power of Negativity: The Influence of Language Intensity on Perceived Strength58 cited
• 1980Quantitative Analysis of Visual Perception of Printed Advertisements31 cited
• 1971Discriminability of free associations4 cited
• 1959Prediction of consumer purchase and the utility of money.3 cited
• 2025Enriching Psychological Research by Exploring the Source and Nature of Noise