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Veränderungstreiber service-orientierter Geschäftsmodelle
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Veränderungstreiber service-orientierter Geschäftsmodelle (2013)Veränderungstreiber service-orientierter …Service & solution innovation: Overview and research agenda (2011)Service & solution innovation…REFRAMING SUPPLY CHAIN MANAGEMENT: A SERVICE-DOMINANT LOGIC PERSPECTIVE (2011)REFRAMING SUPPLY CHAIN MANAGE…Hybrid Offerings: How Manufacturing Firms Combine Goods and Services Successfully (2011)Hybrid Offerings: How Manufac…A solution business model: Capabilities and management practices for integrated solutions (2011)A solution business model: Ca…Service, value networks and learning (2009)Service, value networks and l…Moving from Free to Fee: How Online Firms Market to Change Their Business Model Successfully (2008)Moving from Free to Fee: How …Service-dominant logic: continuing the evolution (2007)Service-dominant logic: conti…Rethinking Customer Solutions: From Product Bundles to Relational Processes (2007)Rethinking Customer Solutions…Hybride Produkte: Merkmale und Herausforderungen (2007)Hybride Produkte: Merkmale un…Evolving to a New Dominant Logic for Marketing (2003)Evolving to a New Dominant Lo…Mass customizing products and services (1993)Mass customizing products and…Managing the transition from products to services (2003)Eight types of product–service system: eight ways to sustainability? Experiences from SusProNet (2004)Managing the co-creation of value (2007)Network configuration, customer centricity, and performance of open business models: A solution provider perspective (2013)Service transition: A viable option for manufacturing companies with deteriorating financial performance? (2016)Salesperson Solution Involvement and Sales Performance: The Contingent Role of Supplier Firm and Customer–Supplier Relationship Characteristics (2017)The Reflective Practitioner: How Professionals Think in Action (1985)Basics of Qualitative Research: Grounded Theory Procedures and Techniques. (1992)Qualitative Data Analysis: An Expanded Sourcebook (1994)Service innovation in product-centric firms: a multidimensional business model perspective (2014)Servitization: A contemporary thematic review of four major research streams (2019)Internet of things technologies, digital servitization and business model innovation in BtoB manufacturing firms (2020)The Strength of Weak Ties (1973)Customer experience management: toward implementing an evolving marketing concept (2015)S-D logic–informed customer engagement: integrative framework, revised fundamental propositions, and application to CRM (2016)Digital Content Marketing's Role in Fostering Consumer Engagement, Trust, and Value: Framework, Fundamental Propositions, and Implications (2018)The Strength of Weak Ties: A Network Theory Revisited (1983)Small details that make big differences (2014)Fresh perspectives on customer experience (2015)Circular ecosystem innovation: An initial set of principles (2019)Service-dominant logic: reactions, reflections and refinements (2006)Customer Engagement (2011)Consumer Brand Engagement in Social Media: Conceptualization, Scale Development and Validation (2014)Institutions and axioms: an extension and update of service-dominant logic (2015)An Evolutionary Theory of Economic Change. (1983)SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)The Theory of the Growth of the Firm (1995)Understanding Customer Experience Throughout the Customer Journey (2016)The Discovery of Grounded Theory; Strategies for Qualitative Research (1968)Customer experience quality: an exploration in business and consumer contexts using repertory grid technique (2010)Product–Service Systems (PSS) business models and tactics – a systematic literature review (2014)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)The Great Crash, the Oil Price Shock, and the Unit Root Hypothesis (1989)Testing the null hypothesis of stationarity against the alternative of a unit root (1992)Applications of the business model in studies of enterprise success, innovation and classification: An analysis of empirical research from 1996 to 2010 (2012)Content or Community? A Digital Business Strategy for Content Providers in the Social Age1 (2013)Marketing in Computer-Mediated Environments: Research Synthesis and New Directions (2013)The Discovery of Grounded Theory: Strategies for Qualitative Research. (1968)Case Study Research: Design and Methods (1991)Firm Resources and Sustained Competitive Advantage (1991)Creating Enduring Customer Value (2016)Digital servitization business models in ecosystems: A theory of the firm (2019)A taxonomy of manufacturing strategies revisited (2001)Culture, product type, and price influences on consumer purchase intention to buy personalized products online (2007)Personalization in personalized marketing: Trends and ways forward (2022)
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References

  • 2003Evolving to a New Dominant Logic for Marketing14,777 cited
  • 2007Service-dominant logic: continuing the evolution7,615 cited
  • 2007Rethinking Customer Solutions: From Product Bundles to Relational Processes1,376 cited
  • 2011Hybrid Offerings: How Manufacturing Firms Combine Goods and Services Successfully1,010 cited
  • 2009Service, value networks and learning983 cited
  • 2011A solution business model: Capabilities and management practices for integrated solutions467 cited
  • 2011REFRAMING SUPPLY CHAIN MANAGEMENT: A SERVICE-DOMINANT LOGIC PERSPECTIVE287 cited
  • 2008Moving from Free to Fee: How Online Firms Market to Change Their Business Model Successfully282 cited
  • 1993Mass customizing products and services251 cited
  • 2011Service & solution innovation: Overview and research agenda107 cited
  • 2007Hybride Produkte: Merkmale und Herausforderungen54 cited

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