Game on: Theory Y meets Generation Y

Julian Birkinshaw · Stuart Crainer

5 citations0/0 files storedLondon Business School Review

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Generational Differences and Trends Job Satisfaction and Organizational Behavior Corporate Management and Leadership

Abstract

Julian Birkinshaw and Stuart Crainer look at a Microsoft team that is changing the way it works by incorporating the interests of its young employees to increase creativity and productivity.

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2005Blink: the power of thinking without thinking 2004Got Game: How the Gamer Generation Is Reshaping Business Forever

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2012Web 2.0 collaboration tool to support student research in hydrology – an opinion 2019Navigating Generational Differences in the Workplace

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