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The Branding of Candidates and Parties: The U.S. News Media and the Legitimization of a New Political Term
16 references·4 citing·41 second hop
The Branding of Candidates and Parties: The U.S. News Media and the Legitimization of a New Political Term (2014)The Branding of Candidates and Parties: T…Advances in Consumer Research (2025)Advances in Consumer ResearchThe Content Analysis Guidebook (2017)The Content Analysis GuidebookBrands and Branding: Research Findings and Future Priorities (2006)Brands and Branding: Research…Why Do Brands Cause Trouble? A Dialectical Theory of Consumer Culture and Branding (2002)Why Do Brands Cause Trouble? …Corporate branding and corporate brand performance (2001)Corporate branding and corpor…Brand Community (2001)Brand CommunityMedia Framing of a Civil Liberties Conflict and Its Effect on Tolerance (1997)Media Framing of a Civil Libe…Dimensions of Brand Personality (1997)Dimensions of Brand Personali…The Management of Customer-Contact Service Employees: An Empirical Investigation (1996)The Management of Customer-Co…News Coverage of the Gulf Crisis and Public Opinion (1993)News Coverage of the Gulf Cri…Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Conceptualizing, Measuring, a…Managing Brand Equity (1991)Managing Brand EquityThe Mass Media and American Politics (1989)The Mass Media and American P…The Agenda-Setting Function of Mass Media (1972)The Agenda-Setting Function o…Broadening the Concept of Marketing (1969)Broadening the Concept of Mar…The Press and Foreign Policy (1964)The Press and Foreign PolicyHow cyber political brands emerge: a socio-material analysis of the Italian Five Star movement and the Czech pirate party (2020)How cyber political brands em…Understanding the Magic of Credibility for Political Leaders: A Case of India and Narendra Modi (2019)Understanding the Magic of Cr…Political Brand Communities as Social Network Clusters: Winning and Trailing Candidates in the GOP 2016 Primary Elections (2018)Political Brand Communities a…Exploring and consolidating the brand personality elements of the political leader (2018)Exploring and consolidating t…The Iron Cage Revisited: Institutional Isomorphism and Collective Rationality in Organizational Fields (1983)Corporate Social Responsibility and Marketing: An Integrative Framework (2004)The iron cage revisited institutional isomorphism and collective rationality in organizational fields (2004)Consumer Culture Theory (CCT): Twenty Years of Research (2005)Putting the S back in corporate social responsibility: A multilevel theory of social change in organizations (2007)Consumers and Their Brands: Developing Relationship Theory in Consumer Research (1998)Customer Experience Creation: Determinants, Dynamics and Management Strategies (2009)Managing Brands in the Social Media Environment (2013)Social media marketing efforts of luxury brands: Influence on brand equity and consumer behavior (2016)Framing: Toward Clarification of a Fractured Paradigm (1993)Mediating the Message: Theories of Influences on Mass Media Content (1995)Framing as a Theory of Media Effects (1999)Projections of Power: Framing News, Public Opinion, and U.S. Foreign Policy (2004)Framing, Agenda Setting, and Priming: The Evolution of Three Media Effects Models (2006)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Understanding Attitudes and Predicting Social Behavior (1980)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Customer Satisfaction, Market Share, and Profitability: Findings From Sweden (1994)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Social Learning Theory. 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this work references cited by second hop

References

  • 1993Conceptualizing, Measuring, and Managing Customer-Based Brand Equity14,745 cited
  • 2025Advances in Consumer Research13,264 cited
  • 1972The Agenda-Setting Function of Mass Media9,514 cited
  • 2017The Content Analysis Guidebook9,228 cited
  • 1997Dimensions of Brand Personality5,056 cited
  • 2001Brand Community3,994 cited
  • 1991Managing Brand Equity3,818 cited
  • 2006Brands and Branding: Research Findings and Future Priorities2,326 cited
  • 2002Why Do Brands Cause Trouble? A Dialectical Theory of Consumer Culture and Branding1,954 cited
  • 1996The Management of Customer-Contact Service Employees: An Empirical Investigation1,920 cited
  • 1969Broadening the Concept of Marketing1,762 cited
  • 1997Media Framing of a Civil Liberties Conflict and Its Effect on Tolerance1,422 cited
  • 1964The Press and Foreign Policy1,272 cited
  • 1989The Mass Media and American Politics926 cited
  • 2001Corporate branding and corporate brand performance897 cited
  • 1993News Coverage of the Gulf Crisis and Public Opinion851 cited

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Cited by

  • 2019Understanding the Magic of Credibility for Political Leaders: A Case of India and Narendra Modi34 cited
  • 2018Exploring and consolidating the brand personality elements of the political leader32 cited
  • 2018Political Brand Communities as Social Network Clusters: Winning and Trailing Candidates in the GOP 2016 Primary Elections31 cited
  • 2020How cyber political brands emerge: a socio-material analysis of the Italian Five Star movement and the Czech pirate party16 cited