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Multi‐channel marketing in the retail environment
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  • 2016eWOM, eReferral and gender in the virtual community138 cited
  • 2020Investigation of customer churn insights and intelligence from social media: a netnographic research26 cited
  • 2011Changes in Marketing Channels Formation25 cited
  • 2016Omnichannel Fashion Retail and Channel Integration22 cited
  • 2015The role of e-service quality management in the delivery business value20 cited

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