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Consumer decision making: A model of the effects of involvement, source credibility, and location on the size of the price difference required to induce consumers to change suppliers
16 references·7 citing·37 second hop
Consumer decision making: A model of the effects of involvement, source credibility, and location on the size of the price difference required to induce consumers to change suppliers (1992)Consumer decision making: A model of the …Advances in Consumer Research (2025)Advances in Consumer ResearchCommunication And Persuasion (2017)Communication And PersuasionThe Effect of Price, Brand Name, and Store Name on Buyers' Perceptions of Product Quality: An Integrative Review (1989)The Effect of Price, Brand Na…Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Consumer Perceptions of Price…External Search Effort: An Investigation Across Several Product Categories (1987)External Search Effort: An In…Consumer Search: An Extended Framework (1986)Consumer Search: An Extended …Consumer Response to Television Commercials: The Impact of Involvement and Background Music on Brand Attitude Formation (1986)Consumer Response to Televisi…Communication and Persuasion (1986)Communication and PersuasionMeasuring the Involvement Construct (1985)Measuring the Involvement Con…Advances in Consumer Research (1983)Advances in Consumer ResearchSocial Judgment: Assimilation and Contrast Effects in Communication and Attitude Change (1981)Social Judgment: Assimilation…Personal involvement as a determinant of argument-based persuasion. (1981)Personal involvement as a det…Issue involvement can increase or decrease persuasion by enhancing message-relevant cognitive responses. (1979)Issue involvement can increas…Cognitive Learning, Cognitive Response to Persuasion, and Attitude Change (1968)Cognitive Learning, Cognitive…The Impact of Television Advertising: Learning Without Involvement (1965)The Impact of Television Adve…Statistical principles in experimental design. (1962)Statistical principles in exp…How do consumers choose offline shops on online platforms? An investigation of interactive consumer decision processing in diagnosis-and-cure markets (2021)How do consumers choose offli…Forty-five years of celebrity credibility and endorsement literature: Review and learnings (2021)Forty-five years of celebrity…Price sensitivity versus ethical consumption: a study of Millennial utilitarian consumer behavior (2020)Price sensitivity versus ethi…The impacts of goal orientation, terminology effect, and source credibility on communication effectiveness (2013)The impacts of goal orientati…Ethical Perceptions and Green Buying Behavior of Consumers: A Cross-National Exploratory Study (2012)Ethical Perceptions and Green…The Effectiveness of Market-Based Social Governance Schemes: The Case of Fair Trade Coffee (2011)The Effectiveness of Market-B…Are Innovators Influenced by Endorser Expertise in an Advertisement When Evaluating a High Technology Product? (2005)Are Innovators Influenced by …Information and Consumer Behavior (1970)The nature of human values (1973)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)The Effect of a Market Orientation on Business Profitability (1990)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1 (2012)The Theory of Buyer Behavior (1971)An Information Processing Theory of Consumer Choice (1979)Consumer perceived value: The development of a multiple item scale (2001)Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty? (2009)Consumer Brand Engagement in Social Media: Conceptualization, Scale Development and Validation (2014)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Heuristic versus systematic information processing and the use of source versus message cues in persuasion. (1980)The effects of involvement on responses to argument quantity and quality: Central and peripheral routes to persuasion. (1984)Informational Influence in Organizations: An Integrated Approach to Knowledge Adoption (2003)Tried and tested: The impact of online hotel reviews on consumer consideration (2008)Experimental Design: Procedures for the Behavioral Sciences (2013)The attribution of attitudes (1967)Attitudes, Traits, and Actions: Dispositional Prediction of Behavior in Personality and Social Psychology (1987)SURVEY RESEARCH (1999)Back-Translation for Cross-Cultural Research (1970)Intraclass correlations: Uses in assessing rater reliability. (1979)A 12-Item Short-Form Health Survey (1996)Are Product Attribute Beliefs the Only Mediator of Advertising Effects on Brand Attitude? (1981)Assessing the Role of Emotions as Mediators of Consumer Responses to Advertising (1987)Self-generated validity and other effects of measurement on belief, attitude, intention, and behavior. (1988)The totalitarian ego: Fabrication and revision of personal history. (1980)Mediating the Message: Theories of Influences on Mass Media Content (1995)Communication and Persuasion: Central and Peripheral Routes to Attitude Change (2015)Marketing through Instagram influencers: the impact of number of followers and product divergence on brand attitude (2017)Influencer Marketing: How Message Value and Credibility Affect Consumer Trust of Branded Content on Social Media (2018)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? (2004)Bibliometric Methods in Management and Organization (2014)Customer Contributions to Quality: A Different View of the Customer-Oriented Firm (1996)Destination Image, Self-Congruity, and Travel Behavior: Toward an Integrative Model (2000)What is Interactivity and is it Always Such a Good Thing? Implications of Definition, Person, and Situation for the Influence of Interactivity on Advertising Effectiveness (2002)
this work references cited by second hop

References

  • 1962Statistical principles in experimental design.27,141 cited
  • 1988Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence18,274 cited
  • 2025Advances in Consumer Research13,264 cited
  • 1985Measuring the Involvement Construct6,012 cited
  • 1986Communication and Persuasion5,214 cited
  • 1983Advances in Consumer Research2,879 cited
  • 2017Communication And Persuasion2,240 cited
  • 1981Personal involvement as a determinant of argument-based persuasion.1,933 cited
  • 1981Social Judgment: Assimilation and Contrast Effects in Communication and Attitude Change1,842 cited
  • 1965The Impact of Television Advertising: Learning Without Involvement1,545 cited
  • 1979Issue involvement can increase or decrease persuasion by enhancing message-relevant cognitive responses.1,531 cited
  • 1989The Effect of Price, Brand Name, and Store Name on Buyers' Perceptions of Product Quality: An Integrative Review1,461 cited
  • 1987External Search Effort: An Investigation Across Several Product Categories1,302 cited
  • 1986Consumer Search: An Extended Framework1,025 cited
  • 1968Cognitive Learning, Cognitive Response to Persuasion, and Attitude Change

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1,001 cited
  • 1986Consumer Response to Television Commercials: The Impact of Involvement and Background Music on Brand Attitude Formation627 cited
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    • 2021Forty-five years of celebrity credibility and endorsement literature: Review and learnings165 cited
    • 2011The Effectiveness of Market-Based Social Governance Schemes: The Case of Fair Trade Coffee43 cited
    • 2005Are Innovators Influenced by Endorser Expertise in an Advertisement When Evaluating a High Technology Product?41 cited
    • 2020Price sensitivity versus ethical consumption: a study of Millennial utilitarian consumer behavior40 cited
    • 2012Ethical Perceptions and Green Buying Behavior of Consumers: A Cross-National Exploratory Study37 cited
    • 2021How do consumers choose offline shops on online platforms? An investigation of interactive consumer decision processing in diagnosis-and-cure markets16 cited
    • 2013The impacts of goal orientation, terminology effect, and source credibility on communication effectiveness10 cited