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An Occasion-Based Segmentation Approach to the Wine Market in Denmark
9 references·16 citing·48 second hop
An Occasion-Based Segmentation Approach to the Wine Market in Denmark (2005)An Occasion-Based Segmentation Approach t…Advances in Consumer Research (2025)Advances in Consumer ResearchThe Influence of Task Complexity on Consumer Choice: A Latent Class Model of Decision Strategy Switching (2001)The Influence of Task Complex…The influence of consumption situation and product involvement over consumers’ use of product attribute (1998)The influence of consumption …Consumer Preference for a No‐Choice Option (1997)Consumer Preference for a No‐…Conjoint Analysis in Marketing: New Developments with Implications for Research and Practice (1990)Conjoint Analysis in Marketin…The Role of Involvement in Attention and Comprehension Processes (1988)The Role of Involvement in At…After the New Wears off: The Temporal Context of Product Involvement (1986)After the New Wears off: The …Advances in Consumer Research (1983)Advances in Consumer ResearchAn Exploratory Assessment of Situational Effects in Buyer Behavior (1974)An Exploratory Assessment of …Message in a Bottle: Generation Y and Wine Purchase Occasions’ Perceived Risks and Information Sources (2024)Message in a Bottle: Generati…Modelling lifestyle-based segments of Indian wine consumers using the latent profile analysis approach (2022)Modelling lifestyle-based seg…Towards quality consumption (2019)Towards quality consumptionSegmentation of China’s online wine market based on the wine-related lifestyle (2019)Segmentation of China’s onlin…Generational differences in risk perception and situational uses of wine information sources (2019)Generational differences in r…Gender, knowledge and motivation for wine purchasing (2018)Gender, knowledge and motivat…The craft beer complex: A study of lifestyle, locality, and consumption situations in Oklahoma (2017)The craft beer complex: A stu…Usage rate segmentation: enriching the US wine market profile (2015)Usage rate segmentation: enri…A influência do género e da ocasião na frequência de consumo de vinho (2015)A influência do género e da o…Neue Weinkunden-Segmentierung in Deutschland (2014)Neue Weinkunden-Segmentierung…Wine as Luxury Experience: A Taxonomy of Consumers Based on Best-Worst Scaling (2012)Wine as Luxury Experience: A …WINE FOR BREAKFAST: EXPLORING WINE OCCASIONS FOR GEN Y (2011)WINE FOR BREAKFAST: EXPLORING…Weinkonsumentenverhalten – Der aktuelle Stand der Forschung und Ausblick (2010)Weinkonsumentenverhalten – De…Ein Überblick zu Segmentierungsansätzen im Weinmarketing (2010)Ein Überblick zu Segmentierun…Different Drinkers – Different Desires : A review of segmentation in wine marketing research (2008)Different Drinkers – Differen…Wine Consumer Behaviour in selected points of sale of the Italian Major Retailing Trade (2006)Wine Consumer Behaviour in se…Central and Peripheral Routes to Advertising Effectiveness: The Moderating Role of Involvement (1983)Measuring the Involvement Construct (1985)The Effects of Product Class Knowledge on Information Search Behavior (1985)Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations (1996)Measuring the Customer Experience in Online Environments: A Structural Modeling Approach (2000)Some antecedents and outcomes of brand love (2006)A Theoretical Model for the Study of Product Importance Perceptions (1983)Consumer perceived risk: conceptualisations and models (1999)Understanding Service Convenience (2002)Customer Engagement: Exploring Customer Relationships Beyond Purchase (2012)Task complexity and contingent processing in decision making: An information search and protocol analysis (1976)Conjoint Analysis in Consumer Research: Issues and Outlook (1978)Determining the Appropriate Response to Evidence of Public Concern: The Case of Food Safety (1992)Consumer Trade-Offs and the Evaluation of Services (1995)Forecasting new product penetration with flexible substitution patterns (1998)Measuring Consumer Involvement Profiles (1985)Using simulations from discrete choice experiments to measure consumer sensitivity to brand, region, price, and awards in wine choice (2005)The dimensions of wine quality (2007)Best-Worst Scaling: Theory, Methods and Applications (2015)Adding Asymmetrically Dominated Alternatives: Violations of Regularity and the Similarity Hypothesis (1982)The construction of preference. 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(1962)The Theory of Buyer Behavior (1971)A General Model Of Traveler Destination Choice (1989)Dynamic Customer Relationship Management: Incorporating Future Considerations into the Service Retention Decision (2002)Customer loyalty and customer loyalty programs (2003)Product Differentiation and Market Segmentation as Alternative Marketing Strategies (1956)Segmentation of the Australian Wine Market Using a Wine-Related Lifestyle Approach (2002)Country‐of‐origin effects on Chinese wine consumers (2006)Wine tourist profiling in the Porto wine cellars: segmentation based on wine product involvement (2020)From curious to connoisseur: a longitudinal segmentation of attendees at a Chinese wine festival (2021)Drinking in style? 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this work references cited by second hop

References

  • 2025Advances in Consumer Research13,264 cited
  • 1983Advances in Consumer Research2,879 cited
  • 1990Conjoint Analysis in Marketing: New Developments with Implications for Research and Practice2,692 cited
  • 1988The Role of Involvement in Attention and Comprehension Processes2,070 cited
  • 1997Consumer Preference for a No‐Choice Option996 cited
  • 1986After the New Wears off: The Temporal Context of Product Involvement608 cited
  • 1974An Exploratory Assessment of Situational Effects in Buyer Behavior571 cited
  • 2001The Influence of Task Complexity on Consumer Choice: A Latent Class Model of Decision Strategy Switching528 cited
  • 1998The influence of consumption situation and product involvement over consumers’ use of product attribute350 cited

Cited by

  • 2019Segmentation of China’s online wine market based on the wine-related lifestyle30 cited
  • 2019Towards quality consumption24 cited
  • 2019Generational differences in risk perception and situational uses of wine information sources23 cited
  • 2015Usage rate segmentation: enriching the US wine market profile15 cited
  • 2011WINE FOR BREAKFAST: EXPLORING WINE OCCASIONS FOR GEN Y13 cited
  • 2014

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Neue Weinkunden-Segmentierung in Deutschland
11 cited
  • 2018Gender, knowledge and motivation for wine purchasing10 cited
  • 2022Modelling lifestyle-based segments of Indian wine consumers using the latent profile analysis approach7 cited
  • 2006Wine Consumer Behaviour in selected points of sale of the Italian Major Retailing Trade6 cited
  • 2010Weinkonsumentenverhalten – Der aktuelle Stand der Forschung und Ausblick5 cited
  • 2008Different Drinkers – Different Desires : A review of segmentation in wine marketing research4 cited
  • 2015A influência do género e da ocasião na frequência de consumo de vinho3 cited
  • 2024Message in a Bottle: Generation Y and Wine Purchase Occasions’ Perceived Risks and Information Sources1 cited
  • 2010Ein Überblick zu Segmentierungsansätzen im Weinmarketing1 cited
  • 2012Wine as Luxury Experience: A Taxonomy of Consumers Based on Best-Worst Scaling1 cited
  • 2017The craft beer complex: A study of lifestyle, locality, and consumption situations in Oklahoma1 cited