SZodixStudyAcademic Library
ShelvesOpen access
Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated
Smellizing Cookies and Salivating: A Focus on Olfactory Imagery
12 references·16 citing·50 second hop
Smellizing Cookies and Salivating: A Focus on Olfactory Imagery (2013)Smellizing Cookies and Salivating: A Focu…An integrative review of sensory marketing: Engaging the senses to affect perception, judgment and behavior (2011)An integrative review of sens…The Effect of Mere Touch on Perceived Ownership (2009)The Effect of Mere Touch on P…Product Scent and Memory (2009)Product Scent and MemoryNarrative Processing: Building Consumer Connections to Brands (2004)Narrative Processing: Buildin…Does it Make Sense to Use Scents to Enhance Brand Memory? (2003)Does it Make Sense to Use Sce…The Impact of Anticipating Satisfaction on Consumer Choice (2000)The Impact of Anticipating Sa…Scents in the marketplace: explaining a fraction of olfaction (1999)Scents in the marketplace: ex…The Role of Narratives in Consumer Information Processing (1998)The Role of Narratives in Con…Improving the Store Environment: Do Olfactory Cues Affect Evaluations and Behaviors? (1996)Improving the Store Environme…There's Something in the Air: Effects of Congruent or Incongruent Ambient Odor on Consumer Decision Making (1995)There's Something in the Air:…A shortened form of Betts' questionnaire upon mental imagery (1967)A shortened form of Betts' qu…The SHP Test—an Aid in the Detection and Measurement of Depression (1959)The SHP Test—an Aid in the De…Making Sense? The Sensory-Specific Nature of Virtual Influencer Effectiveness (2023)Making Sense? The Sensory-Spe…Can you smell the (virtual) roses? The influence of olfactory cues in virtual reality on immersion and positive brand responses (2023)Can you smell the (virtual) r…Marketing comes to its senses: a bibliometric review and integrated framework of sensory experience in marketing (2022)Marketing comes to its senses…The roles of sensory perceptions and mental imagery in consumer decision-making (2021)The roles of sensory percepti…Effects of Sequential Sensory Cues on Food Taste Perception: Cross‐Modal Interplay Between Visual and Olfactory Stimuli (2021)Effects of Sequential Sensory…A Review of Sensory Imagery for Consumer Psychology (2021)A Review of Sensory Imagery f…Sensory Aspects of Retailing: Theoretical and Practical Implications (2019)Sensory Aspects of Retailing:…Pleasant Ambient Scents: A Meta-Analysis of Customer Responses and Situational Contingencies (2019)Pleasant Ambient Scents: A Me…Applying Effective Sensory Marketing to Sustainable Coffee Shop Business Management (2019)Applying Effective Sensory Ma…Fluent contextual image backgrounds enhance mental imagery and evaluations of experience products (2018)Fluent contextual image backg…Brand logo symmetry and product design: The spillover effects on consumer inferences (2018)Brand logo symmetry and produ…Applying experiential marketing in selling tourism dreams (2018)Applying experiential marketi…So Close I Can Almost Sense It: The Interplay between Sensory Imagery and Psychological Distance (2017)So Close I Can Almost Sense I…Mental Simulation as Substitute for Experience (2016)Mental Simulation as Substitu…Continuity Through Change: Navigating Temporalities Through Heirloom Rejuvenation (2016)Continuity Through Change: Na…The effects of scent on consumer behaviour (2015)The effects of scent on consu…The Handbook of Social Psychology (1969)Possessions and the Extended Self (1988)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Brand authenticity: An integrative framework and measurement scale (2014)Consumer Brand Engagement in Social Media: Conceptualization, Scale Development and Validation (2014)The role of live streaming in building consumer trust and engagement with social commerce sellers (2018)An approach to environmental psychology (1974)Self-generated validity and other effects of measurement on belief, attitude, intention, and behavior. (1988)Effects of Word-of-Mouth and Product-Attribute Information on Persuasion: An Accessibility-Diagnosticity Perspective (1991)Gender-congruent ambient scent influences on approach and avoidance behaviors in a retail store (2006)Feminine to smell but masculine to touch? Multisensory congruence and its effect on the aesthetic experience (2010)New or repeat customers: How does physical environment influence their restaurant experience? (2011)Consumer Behavior as Risk Taking (1960)A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions (1980)A Model of Perceived Risk and Intended Risk-Handling Activity (1994)Measuring Preferences for Really New Products (2003)Relative Income, Happiness, and Utility: An Explanation for the Easterlin Paradox and Other Puzzles (2008)From Average Joe's happiness to Miserable Jane and Cheerful John: using quantile regressions to analyze the full subjective well-being distribution (2011)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Using Drama to Persuade (1989)When consumers and brands talk: Storytelling theory and research in psychology and marketing (2008)Exploring the essence of memorable tourism experiences (2011)Task complexity and contingent processing in decision making: An information search and protocol analysis (1976)Schema Congruity as a Basis for Product Evaluation (1989)Mall atmospherics: the interaction effects of the mall environment on shopping behavior (2004)The impact of servicescape on quality perception (2005)Frontiers of the marketing paradigm in the third millennium (2011)The Principles of Psychology (1891)The magical number seven, plus or minus two: Some limits on our capacity for processing information. (1956)The magical number seven, plus or minus two: Some limits on our capacity for processing information. (1994)Pleasure principles: A review of research on hedonic consumption (2012)Store Atmospherics: A Multisensory Perspective (2014)Using Background Music to Affect the Behavior of Supermarket Shoppers (1982)Servicescapes: The Impact of Physical Surroundings on Customers and Employees (1992)The Influence of Store Environment on Quality Inferences and Store Image (1994)Some New Thoughts on Conceptualizing Perceived Service Quality: A Hierarchical Approach (2001)The theme park experience: An analysis of pleasure, arousal and satisfaction (2004)Influencing behaviour: The mindspace way (2011)Interactive Home Shopping: Consumer, Retailer, and Manufacturer Incentives to Participate in Electronic Marketplaces (1997)False-Positive Psychology (2011)On the role of social media platforms in the creator economy (2024)The virtual new or the real old? The effect of temporal alignment between influencer virtuality and brand heritage narration on consumers' luxury consumption (2024)Advances in Consumer Research (2025)Enhancing Competitive Advantage Through AI-Driven Live Streaming Sales (2025)Cognitive Styles—an overview and integration (1991)Development and validation of a brief form of the Multidimensional Personality Questionnaire. (2002)Mental imagery: In search of a theory (2002)The Psychological Effects of Empowerment Strategies on Consumers’ Product Demand (2009)Sensory marketing, embodiment, and grounded cognition: A review and introduction (2013)Digital Sensory Marketing: Integrating New Technologies into Multisensory Online Experience (2018)
this work references cited by second hop

References

  • 2011An integrative review of sensory marketing: Engaging the senses to affect perception, judgment and behavior1,669 cited
  • 2004Narrative Processing: Building Consumer Connections to Brands1,397 cited
  • 1996Improving the Store Environment: Do Olfactory Cues Affect Evaluations and Behaviors?883 cited
  • 2009The Effect of Mere Touch on Perceived Ownership820 cited
  • 1967A shortened form of Betts' questionnaire upon mental imagery816 cited
  • 1998The Role of Narratives in Consumer Information Processing460 cited
  • 1995There's Something in the Air: Effects of Congruent or Incongruent Ambient Odor on Consumer Decision Making413 cited
  • 2000The Impact of Anticipating Satisfaction on Consumer Choice350 cited
  • 1999Scents in the marketplace: explaining a fraction of olfaction296 cited
  • 2003Does it Make Sense to Use Scents to Enhance Brand Memory?253 cited
  • 2009Product Scent and Memory191 cited
  • 1959The SHP Test—an Aid in the Detection and Measurement of Depression154 cited

Cited by

  • 2023Making Sense? The Sensory-Specific Nature of Virtual Influencer Effectiveness256 cited
  • 2021A Review of Sensory Imagery for Consumer Psychology139 cited
  • 2018

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

Applying experiential marketing in selling tourism dreams
138 cited
  • 2017So Close I Can Almost Sense It: The Interplay between Sensory Imagery and Psychological Distance129 cited
  • 2016Mental Simulation as Substitute for Experience124 cited
  • 2019Sensory Aspects of Retailing: Theoretical and Practical Implications120 cited
  • 2019Pleasant Ambient Scents: A Meta-Analysis of Customer Responses and Situational Contingencies118 cited
  • 2015The effects of scent on consumer behaviour99 cited
  • 2018Brand logo symmetry and product design: The spillover effects on consumer inferences93 cited
  • 2019Applying Effective Sensory Marketing to Sustainable Coffee Shop Business Management88 cited
  • 2021The roles of sensory perceptions and mental imagery in consumer decision-making84 cited
  • 2023Can you smell the (virtual) roses? The influence of olfactory cues in virtual reality on immersion and positive brand responses82 cited
  • 2016Continuity Through Change: Navigating Temporalities Through Heirloom Rejuvenation82 cited
  • 2022Marketing comes to its senses: a bibliometric review and integrated framework of sensory experience in marketing68 cited
  • 2018Fluent contextual image backgrounds enhance mental imagery and evaluations of experience products68 cited
  • 2021Effects of Sequential Sensory Cues on Food Taste Perception: Cross‐Modal Interplay Between Visual and Olfactory Stimuli68 cited