A Model to Determine Customer Lifetime Value in a Retail Banking ContextMichael Haenlein, Andreas Kaplan, Anemone J. Beeser2007-03-29articleEuropean Management Journal126 citationsclosedNo readable copy stored yet — this record is metadata only.Customer churn and segmentationCustomer Service Quality and LoyaltyConsumer Market Behavior and PricingAbstractNo abstract was published for this record.Citations in this libraryStored only when both papers are in the corpus — 126 citations exist upstream.References1987Developing Buyer-Seller Relationships2003A Critical Review of Construct Indicators and Measurement Model Misspecification in Marketing and Consumer Research1990Zero defections: quality comes to services.1998Market-Based Assets and Shareholder Value: A Framework for Analysis2003Return on Marketing: Using Customer Equity to Focus Marketing Strategy2005A Strategic Framework for Customer Relationship Management2000On the Profitability of Long-Life Customers in a Noncontractual Setting: An Empirical Investigation and Implications for Marketing1999Marketing, Business Processes, and Shareholder Value: An Organizationally Embedded View of Marketing Activities and the Discipline of MarketingCited by2024What Is Quantitative Research? An Overview and Guidelines2011Estimating customer future value of different customer segments based on adapted RFM model in retail banking context2013Customer satisfaction: Cost driver or value driver? Empirical evidence from the financial services industry2016Customer lifetime value determination based on RFM model2011Measuring customer profitability in complex environments: an interdisciplinary contingency framework2010An Empirical Analysis of Attitudinal and Behavioral Reactions Toward the Abandonment of Unprofitable Customer Relationships2008Unprofitable customers and their management2021Forty years of European Management Journal: A bibliometric overview