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The ethics of psychoactive ads

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1994Sexuality and Ethics in Advertising: A Research Agenda and Policy Guideline Perspective

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1997Ethics and Social Responsibility in Marketing: An Examination of the Ethical Evaluation of Advertising Strategies86 cited

2023The effect of message framing on young adult consumers’ sustainable fashion consumption: The role of anticipated emotions and perceived ethicality83 cited

2014Guilt in Marketing Research: An Elicitation–Consumption Perspective and Research Agenda71 cited

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2016The perceived risk and the high involvement product purchase: Location-based advertisements using fearful and sensual appeals as risk reduction strategy in condom purchases39 cited

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