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The effects of emotion and need for cognition on consumer choice involving risk · Study

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ArticleThe effects of emotion and need for cognition on consumer choice involving risk

Chien‐Huang Lin2006

Article2006

The effects of emotion and need for cognition on consumer choice involving risk

Chien‐Huang Lin · Hsiu Ju Rebecca Yen · Shin-chieh Chuang

67 citations·0/0 files stored·Marketing Letters

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Decision-Making and Behavioral Economics Consumer Behavior and Marketing Influence Risk Perception and Management

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References

1991Emotion And Adaptation 1988The Cognitive Structure of Emotions 1982The need for cognition.1984The Efficient Assessment of Need for Cognition 1983Advances in Consumer Research 1998Constructive Consumer Choice Processes 1989Choice Based on Reasons: The Case of Attraction and Compromise Effects 1992Choice in Context: Tradeoff Contrast and Extremeness Aversion

Cited by

2017How does happiness relate to economic behaviour? A review of the literature 2007The impact of a product’s country-of-origin on compromise and attraction effects 2015Investor mood and demand for stocks: Evidence from popular TV series finales 2015The role of negative emotions on motivation and communicative action: Testing the validity of situational theory of problem solving in the context of South Korea 2011Do real payments really matter? A re-examination of the compromise effect in hypothetical and binding choice settings 2022The influence of incidental emotions on decision-making under risk and uncertainty: a systematic review and meta-analysis of experimental evidence

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Year2006

Typearticle

Published2006-01-01

VenueMarketing Letters

ISSN-L0923-0645

Languageen

Citations67

Files0 public / 0

ShelfDecision-Making and Behavioral Economics

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doi10.1007/s11002-006-4146-2

openalex_workW2006059769

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2012Effects of Mood States on Variety Seeking: The Moderating Roles of Personality

2017Purchase decision: does too much choice leave us unhappy?