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ArticleCustomer service as a competitive tool

Myroslaw J. Kyj1987

Article1987

Customer service as a competitive tool

Myroslaw J. Kyj

36 citations·0/0 files stored·Industrial Marketing Management

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Customer Service Quality and Loyalty Marketing and Advertising Strategies Service and Product Innovation

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References

1983Classifying Services to Gain Strategic Marketing Insights 1965The total cost approach to distribution 1985Measuring Price and Quality Competition 1985Business logistics management : planning and control

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1995Manufacturers need to show greater commitment to customer service 2014Customer service in supply chain management: a case study 2005Human Resource Development Systems for Customer Care Services Management in Telecommunications Companies: A Comparative Analysis of Sri Lanka and Japan

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Year1987

Typearticle

Published1987-08-01

VenueIndustrial Marketing Management

ISSN-L0019-8501

Languageen

Citations36

Files0 public / 0

ShelfCustomer Service Quality and Loyalty

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doi10.1016/0019-8501(87)90030-7

openalex_workW2007093091

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