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Viewpoint: international marketing studies ‐ time to break the English‐language strangle‐hold?
8 references·1 citing·29 second hop
Viewpoint: international marketing studies ‐ time to break the English‐language strangle‐hold? (1998)Viewpoint: international marketing studie…Dealing with the new Russia: management cultures in collision (1999)Dealing with the new Russia: …Understanding business markets : interaction, relationships and networks (1997)Understanding business market…Russia: People and Empire (1997)Russia: People and EmpireMarketing across cultures (1997)Marketing across culturesTheory transitions in organizational buying behavior research (1996)Theory transitions in organiz…War Without Mercy: Race and Power in the Pacific War (1987)War Without Mercy: Race and P…The Marketing Imagination (1983)The Marketing ImaginationInternational Marketing and Purchasing (1981)International Marketing and P…International-Business Research: Beyond Déjà Vu (1999)International-Business Resear…Social Theory and Social Structure (1958)A Behavioral Theory of the Firm (1963)Developing Buyer-Seller Relationships (1987)Retaining business customers through adaptation and bonding: a case study of HDoX (2001)Zdolność sieciowa jako czynnik przewagi konkurencyjnej na rynku przedsiębiorstw (2010)Information processing perspective on organisational innovation adoption process (2020)The Logic of Scientific Discovery. (1959)Primary, Secondary, and Meta-Analysis of Research (1976)Multinational Enterprise and Economic Analysis (2007)Creating value through mutual commitment to business network relationships (1999)Internationalisation of small to medium-sized manufacturing firms: a network approach (2000)Transferring knowledge in MNCs (2002)The value concept and relationship marketing (1996)Intellectual capital: an exploratory study that develops measures and models (1998)INTERNATIONAL EXPANSION BY NEW VENTURE FIRMS: INTERNATIONAL DIVERSITY, MODE OF MARKET ENTRY, TECHNOLOGICAL LEARNING, AND PERFORMANCE. (2000)Acculturaton to the global consumer culture: Scale development and research paradigm (2006)Service failure recovery: The moderating impact of individual-level cultural value orientation on perceptions of justice (2006)Why is There No NATO in Asia? Collective Identity, Regionalism, and the Origins of Multilateralism (2002)Exploring the Bargaining Model of War (2003)The Flawed Logic of Democratic Peace Theory (2003)The Smaller Firm in Overseas Trade (1983)Analysis of customer portfolio and relationship management models: bridging managerial dimensions (2005)Strategic Customer Management: Integrating Relationship Marketing and CRM (2013)National Identity in Russian Culture (2004)Provincial and local government (2006)Linguistic russification in Russian Ukraine: languages, imperial models, and policies (2018)International Business Research on Transition Economies (2001)Socio-Cultural Values, Internal Work Culture and Leadership Styles in Four Post-Communist Countries (2001)The Oxford Handbook of International Business (2002)
this work references cited by second hop

References

  • 1983The Marketing Imagination961 cited
  • 1997Understanding business markets : interaction, relationships and networks610 cited
  • 1997Marketing across cultures603 cited
  • 1987War Without Mercy: Race and Power in the Pacific War309 cited
  • 1997Russia: People and Empire113 cited
  • 1981International Marketing and Purchasing107 cited
  • 1999Dealing with the new Russia: management cultures in collision55 cited
  • 1996Theory transitions in organizational buying behavior research48 cited

Cited by

  • 1999International-Business Research: Beyond Déjà Vu30 cited

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