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Understanding business markets : interaction, relationships and networks · Study

BookUnderstanding business markets : interaction, relationships and networks

David Ford1997

Book1997

Understanding business markets : interaction, relationships and networks

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Customer Service Quality and Loyalty Innovation and Knowledge Management Business Strategy and Innovation

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2000Internationalisation of small to medium-sized manufacturing firms: a network approach 2002Transferring knowledge in MNCs 1999Creating value through mutual commitment to business network relationships 1999Business Relationships and Networks:2002An examination of the relationship between trust, commitment and relationship quality 2003Strategizing in industrial networks 1997Keynote paper From marketing mix to relationship marketing ‐ towards a paradigm shift in marketing 1996Business Networks and Cooperation in International Business Relationships

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Year1997

Typebook

Published1997-01-01

Languageen

Citations610

Files0 public / 0

ShelfCustomer Service Quality and Loyalty

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openalex_workW1485716886

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