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Understanding business markets : interaction, relationships and networks
0 references·16 citing·52 second hopsampled
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  • 2000Internationalisation of small to medium-sized manufacturing firms: a network approach694 cited
  • 2002Transferring knowledge in MNCs658 cited
  • 1999Creating value through mutual commitment to business network relationships591 cited
  • 1999Business Relationships and Networks:590 cited
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  • 2003Strategizing in industrial networks507 cited
  • 1997Keynote paper From marketing mix to relationship marketing ‐ towards a paradigm shift in marketing491 cited
  • 1996Business Networks and Cooperation in International Business Relationships486 cited
  • 2004Strategic business nets—their type and management474 cited
  • 2004The internationalisation of ‘high performing’ UK high-tech SMEs: a study of planned and unplanned strategies472 cited
  • 2004Building and Sustaining Buyer–Seller Relationships in Mature Industrial Markets465 cited
  • 2008Knowledge transfer and management in tourism organisations: An emerging research agenda435 cited
  • 2001Choice of Supplier in Embedded Markets: Relationship and Marketing Program Effects418 cited
  • 2006The explanatory foundations of relationship marketing theory

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405 cited
  • 2001Customer relationship management in financial services: towards information-enabled relationship marketing371 cited
  • 1997Towards a paradigm shift in marketing? An examination of current marketing practices348 cited