SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

The impact of co-branding on post-purchase behaviors in family restaurants · Study

ArticleShelves

ArticleThe impact of co-branding on post-purchase behaviors in family restaurants

Soojin Lee2005

Article2005

The impact of co-branding on post-purchase behaviors in family restaurants

Soojin Lee · Woo Gon Kim · Hyun Jeong Kim

54 citations·0/0 files stored·International Journal of Hospitality Management

No readable copy stored yet — this record is metadata only.

No open-access location is known for this record yet.

Literature note Cite in a project Citation map

Customer Service Quality and Loyalty Consumer Market Behavior and Pricing Consumer Behavior in Brand Consumption and Identification

Abstract

No abstract was published for this record.

Paper brief

Loading…

Cite this work

Citation unavailable for this work.

BibTeX RIS CSL-JSON

No public copy is stored for this record, so only the metadata is cited.

Citations in this library

Citation map →

Stored only when both papers are in the corpus — 54 citations exist upstream.

References

1994Customer Loyalty: Toward an Integrated Conceptual Framework 1990Consumer Evaluations of Brand Extensions 1992Research Methods in Social Relations 1996The relationships of customer satisfaction, customer loyalty, and profitability: an empirical study 1991Evaluation of Brand Extensions: The Role of Product Feature Similarity and Brand Concept Consistency 1976A Two-Dimensional Concept of Brand Loyalty 1996LEARNING FROM CUSTOMER DEFECTIONS 1997Loyalty programs and their impact on repeat-purchase loyalty patterns

Cited by

2007Co-Branding and Brand Loyalty 2011The impact of service quality, customer satisfaction and loyalty in the restaurant industry: Moderating effect of perceived value 2009Travelers’ Takes on Hotel—Restaurant Co-Branding: Insights for China 2017The Impacts of Brand Personality on Brand Loyalty: A Research on Automobile Brands in Turkey 2015Virtual ethnography: corporate virtual diversity communication 2010

Related works

Explore the map →

Papers that cite the same references — the relational fallback while embeddings are still backfilling.

2007Co-Branding and Brand Loyaltyarticle · 11 shared references 2019Foresight for online shopping behavior: a study of attribution for “what next syndrome”article · 6 shared references 2008A Qualitative Analysis of Slot Clubs as Drivers of Casino Loyaltyarticle · 6 shared references 2013The impact of the antecedents of relationship development on Thai and Australian resort hotels guestsarticle · 6 shared references 2002Dimensions of customer loyalty: separating friends from well wishersarticle · 5 shared references 2012Customer loyalty marketing research: A comparative approach between hospitality and business journalsarticle · 5 shared references

Details

Year2005

Typearticle

Published2005-07-12

VenueInternational Journal of Hospitality Management

ISSN-L0278-4319

Languageen

Citations54

Files0 public / 0

ShelfCustomer Service Quality and Loyalty

Identifiers

doi10.1016/j.ijhm.2005.04.008

openalex_workW2007966064

Links

Imported from OpenAlex (CC0) — nothing here is generated.

AN EXPLORATORY STUDY OF MULTI‐CULTURAL VIEWS ON THE DISNEY‐MCDONALD'S ALLIANCE

2008Branding, brand equity, and brand extensions

2018Dual branding: a case study of Wyndham