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Toward a Statistics for Consumer Decision Net Models
2 references·12 citing·50 second hop
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References

  • 1971The Theory of Buyer Behavior2,797 cited
  • 1970Information Processing Models of Consumer Behavior217 cited

Cited by

  • 1978Beyond Attitude Structure: Toward the Informational Determinants of Attitude424 cited
  • 1998An investigation into the association pattern technique as a quantitative approach to measuring means-end chains262 cited
  • 2002Service quality, customer satisfaction and behavior intentions136 cited
  • 1985Scientific Style and the Conduct of Consumer Research85 cited
  • 2019An investigation into the link between consumer's product involvement and store loyalty: The roles of shopping value goals and information search as the mediating factors72 cited
  • 1988Disaggregate Tree-Structured Modeling of Consumer Choice Data70 cited
  • 2014The Antecedents and Moderators of Offline Information Search: A Meta-Analysis65 cited
  • 2013The moderating influence of socio‐demographic factors on the relationship between consumer psychographics and the attitude towards private label brands56 cited
  • 1983IS THE SIMULTANEOUS VERBAL PROTOCOL A VIABLE METHOD FOR STUDYING MANAGERIAL PROBLEM SOLVING AND DECISION MAKING?44 cited
  • 1974A Threshold Model of Attribute Satisfaction Decisions42 cited
  • 2015Exploring Green Brand Associations through a Network Analysis Approach40 cited
  • 1993

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Chapter 5 Non-spatial tree models for the assessment of competitive market structure: An integrated review of the marketing and psychometric literature
36 cited