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ArticleIdentifying the green consumer: A segmentation study

Arminda Maria Finisterra Do Paço2009

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Articlebronze2009

Identifying the green consumer: A segmentation study

Arminda Maria Finisterra Do Paço · Mário Lino Barata Raposo · Walter Leal Filho

303 citations·0/0 files stored·Journal of Targeting Measurement and Analysis for Marketing

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Environmental Sustainability in Business Environmental Education and Sustainability Consumer Behavior and Market Dynamics

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References

2025Advances in Consumer Research 2001Targeting consumers who are willing to pay more for environmentally friendly products 1992Advances in Consumer Research 1988A structural equation test of the value-attitude-behavior hierarchy.1999Environmental segmentation alternatives: a look at green consumer behavior in the new millennium 1996Green consumers in the 1990s: Profile and implications for advertising 1975Determining the Characteristics of the Socially Conscious Consumer 1997Green Buying: The Influence of Environmental Concern on Consumer Behavior

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2016Environmental performance evaluation with big data: theories and methods 2010New or recycled products: how much are consumers willing to pay?2012Green marketing' functions in building corporate image in the retail setting 2011The influence of environmental knowledge and concern on green purchase intention. The role of attitude as mediating variable.2014The impact of eco-friendly practices on green image and customer attitudes: An investigation in a café setting

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Year2009

Typearticle

Published2009-02-09

VenueJournal of Targeting Measurement and Analysis for Marketing

ISSN-L0967-3237

Languageen

Citations303

Files0 public / 0

ShelfEnvironmental Sustainability in Business

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doi10.1057/jt.2008.28

openalex_workW2011484295

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