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How public relations agencies in Greece respond to digital trends · Study

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ArticleHow public relations agencies in Greece respond to digital trends

Amalia Triantafillidou2014

Article2014

How public relations agencies in Greece respond to digital trends

Amalia Triantafillidou · Prodromos Yannas

18 citations·0/0 files stored·Public Relations Review

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Public Relations and Crisis Communication Marketing and Advertising Strategies Digital Marketing and Social Media

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References

2011How European PR practitioners handle digital and social media 2011Social media adoption among Turkish public relations professionals: A survey of practitioners 2010Online public relations: The adoption process and innovation challenge, a Greek example 2012Marketing, public relations, and how Web 2.0 is changing their relationship: A qualitative assessment of PR consultancies operating in Spain

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2023Insights from senior communicators: Navigating obstacles, leveraging opportunities, and leading teams to capitalize on data and analytics 2022Digital Innovation: The Challenges of a Game-Changer 2020Exploring market-oriented relations in the digital era

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Year2014

Typearticle

Published2014-09-27

VenuePublic Relations Review

ISSN-L0363-8111

Languageen

Citations18

Files0 public / 0

ShelfPublic Relations and Crisis Communication

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doi10.1016/j.pubrev.2014.09.004

openalex_workW2012509802

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