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Community relationship management and social media

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References

1960Conflict, arousal, and curiosity.6,018 cited
2007Exploring the value of online product reviews in forecasting sales: The case of motion pictures1,519 cited
2014Networked Narratives: UnderstandingWord-of-Mouth Marketing in Online Communities1,486 cited
2004Customer relationship management : concepts and tools290 cited
2005Customer Relationship Management: Concepts and Tools110 cited
2000Customer relationship marketing : get to know your customers and win their loyalty71 cited

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2018Implementing social customer relationship management133 cited
2019Development of System for Managers Relationship Management with Customers35 cited
2021Principles of Integrated Marketing Communications20 cited
2022Drivers and mechanisms for online communities performance: A systematic literature review10 cited
2022A Workspace Typology for Enterprise Collaboration Systems9 cited

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