SZodixStudyAcademic Library

Dashboard Shelves Open access My library Inbox Notes Write Learn Alerts

More

Ask your library Notifications Quick cite Review

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Efficiency, effectiveness and productivity of marketing in services · Study

ArticleShelves

ArticleEfficiency, effectiveness and productivity of marketing in services

Hean Tat Keh2004

Article2004

Efficiency, effectiveness and productivity of marketing in services

Hean Tat Keh · Singfat Chu

230 citations·0/0 files stored·European Journal of Operational Research

No readable copy stored yet — this record is metadata only.

No open-access location is known for this record yet.

Literature note Cite in a project Citation map

Efficiency Analysis Using DEA Marketing and Advertising Strategies Business, Education, Mathematics Research

Abstract

No abstract was published for this record.

Paper brief

Loading…

Cite this work

Citation unavailable for this work.

BibTeX RIS CSL-JSON

No public copy is stored for this record, so only the metadata is cited.

Citations in this library

Citation map →

Stored only when both papers are in the corpus — 230 citations exist upstream.

References

1978Measuring the efficiency of decision making units 1984Some Models for Estimating Technical and Scale Inefficiencies in Data Envelopment Analysis 1999Data Envelopment Analysis: A Comprehensive Text with Models, Applications, References and DEA-Solver Software 1999Profitability and Marketability of the Top 55 U.S. Commercial Banks 2002William W.Cooper,Lawrence M.Seiford,Kaoru Tone 著, DATA ENVELOPMENT ANALYSIS : A Comprehensive Text with Models, Applications, References and DEA-Solver Software, Kluwer Academic Publishers, 2000年, 318頁 2002Service productivity 1992Data Envelopment Analysis: The Assessment of Performance 1984Judgment Calls in Research

Cited by

2009TOURISM AND HOTEL COMPETITIVENESS RESEARCH 2009An investigation into the relationship between size and efficiency of the Italian hospitality sector: A window DEA approach 2009Measuring efficiency, effectiveness and performance of Indian public sector banks 2012R&D, productivity, and market value: An empirical study from high-technology firms 2008Efficiency and effectiveness of service business: Evidence from international tourist hotels in Taiwan

Related works

Explore the map →

Papers that cite the same references — the relational fallback while embeddings are still backfilling.

2014Measurement of tourist hotels׳ productive efficiency, occupancy, and catering service effectiveness using a modified two-stage DEA model in Taiwanarticle · 6 shared references 2016Evaluating sustainability of supply chains by two-stage range directional measure in the presence of negative dataarticle · 6 shared references 2010An ideal-seeking fuzzy data envelopment analysis frameworkarticle · 6 shared references 2010Assessment of China transit and economic efficiencies in a modified value-chains DEA modelarticle · 6 shared references 2005Microfinance institutions and efficiencyarticle · 5 shared references 2009A performance evaluation model for international tourist hotels in Taiwan—An application of the relational network DEAarticle · 5 shared references

Details

Year2004

Typearticle

Published2004-08-31

VenueEuropean Journal of Operational Research

ISSN-L0377-2217

Languageen

Citations230

Files0 public / 0

ShelfEfficiency Analysis Using DEA

Identifiers

doi10.1016/j.ejor.2004.04.050

openalex_workW2015122548

Links

Imported from OpenAlex (CC0) — nothing here is generated.

2018Association between sleep quality and nurse productivity among Korean clinical nurses

2021The governance-production nexus of eco-efficiency in Chinese resource-based cities: A two-stage network DEA approach

2016Performance evaluation of the hotel industry in an emerging tourism destination: The case of Oman