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A Programming Model of Consumer Choice among Multi-Attributed Brands

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2004A method for multiple attribute decision-making with the fuzzy preference relation on alternatives

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2016A new fuzzy linear assignment method for multi-attribute decision making with an application to spare parts inventory classification40 cited

1990Choice Models for the Evaluation and Selection of Software Packages39 cited

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2012NONLINEAR ASSIGNMENT-BASED METHODS FOR INTERVAL-VALUED INTUITIONISTIC FUZZY MULTI-CRITERIA DECISION ANALYSIS WITH INCOMPLETE PREFERENCE INFORMATION37 cited

2018The linear assignment method for multicriteria group decision making based on interval-valued Pythagorean fuzzy Bonferroni mean34 cited

1980Some Effects of Perceived Risk on Consumer Information Processing27 cited

1981Quantity of Information and Information Display Type as Predictors of Consumer Choice of Product Brands27 cited