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The measurement of guanxi: Introducing the GRX scale · Study

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ArticleThe measurement of guanxi: Introducing the GRX scale

Dorothy Ai-wan Yen2010

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The measurement of guanxi: Introducing the GRX scale

Dorothy Ai-wan Yen · Bradley Richard Barnes · Cheng Lu Wang

255 citations·0/0 files stored·Industrial Marketing Management

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Customer Service Quality and Loyalty Quality and Supply Management Global and Cross-Cultural Management

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References

1988Structural equation modeling in practice: A review and recommended two-step approach.1994The Commitment-Trust Theory of Relationship Marketing 2002Culture's Consequences: Comparing Values, Behaviors, Institutions, and Organizations across Nations 2003Research Methods for Business Students 1974An Index of Factorial Simplicity 1994Testing Structural Equation Models.1981Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics 1995Testing Structural Equation Models.

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Year2010

Typearticle

Published2010-10-13

VenueIndustrial Marketing Management

ISSN-L0019-8501

Languageen

Citations255

Files0 public / 0

ShelfCustomer Service Quality and Loyalty

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doi10.1016/j.indmarman.2010.09.014

openalex_workW2019013576

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