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ArticleTowards a new way to measure power: Applying conjoint analysis to group decisions

Joel H. Steckel1989

Article1989

Towards a new way to measure power: Applying conjoint analysis to group decisions

Joel H. Steckel · John O’Shaughnessy

11 citations·0/0 files stored·Marketing Letters

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Decision-Making and Behavioral Economics Multi-Criteria Decision Making Game Theory and Voting Systems

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References

1948The Theory of Social and Economic Organization.1986The Bases of Social Power 1981Power in organizations 1978Conjoint Analysis in Consumer Research: Issues and Outlook 1967Industrial buying and creative marketing 1976Decision Making within the Household 1975Interpersonal Conflict Resolution 1979Organizational Politics

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1999Measuring the Influence of Individual Preference Structures in Group Decision Making 1991Prospects and problems in modeling group decisions

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1991Perceptions of Relative Influence: Formation and Measurementarticle · 5 shared references 1999Measuring the Influence of Individual Preference Structures in Group Decision Makingarticle · 4 shared references 1991Illusions and Other Games: A Trifocal View of Organizational Politicsarticle · 4 shared references 1991Developing and Testing a Contingency Paradigm of Group Choice in Organizational Buyingarticle · 4 shared references 1982Correlates of Interpersonal Purchase Influence in Organizationsarticle · 4 shared references 1984Bases of power in organizational buying decisionsarticle · 4 shared references

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Year1989

Typearticle

Published1989-12-01

VenueMarketing Letters

ISSN-L0923-0645

Languageen

Citations11

Files0 public / 0

ShelfDecision-Making and Behavioral Economics

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doi10.1007/bf00436147

openalex_workW2020118304

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