The effects of brand credibility on customer loyaltyJill Sweeney, Joffre Swait́2007-06-19articleJournal of Retailing and Consumer Services429 citationsgreenNo readable copy stored yet — this record is metadata only.Customer Service Quality and LoyaltyMarketing and Advertising StrategiesConsumer Behavior in Brand Consumption and IdentificationAbstractNo abstract was published for this record.Citations in this libraryStored only when both papers are in the corpus — 429 citations exist upstream.References1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error1988Structural equation modeling in practice: A review and recommended two-step approach.1988On the Evaluation of Structural Equation Models1994The Commitment-Trust Theory of Relationship Marketing1993Conceptualizing, Measuring, and Managing Customer-Based Brand Equity1977Estimating Nonresponse Bias in Mail Surveys1996The Behavioral Consequences of Service Quality1990The measurement and antecedents of affective, continuance and normative commitment to the organizationCited by2017Fostering Parasocial Relationships with Celebrities on Social Media: Implications for Celebrity Endorsement2013Building Trust Between Consumers and Corporations: The Role of Consumer Perceptions of Transparency and Social Responsibility2012The impact of destination source credibility on destination satisfaction: The mediating effects of destination attachment and destination image2016The antecedents of customer loyalty: A moderated mediation model of customer relationship management quality and brand image2008Corporate social responsibility and bank customer satisfaction2012Impact of Restaurant Experience on Brand Image and Customer Loyalty: Moderating Role of Dining Motivation2020Celebrity endorsement in social media contexts: understanding the role of parasocial interactions and the need to belong2017Integrating identity, strategy and communications for trust, loyalty and commitment