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Cited by

• 1999Seven Models of Framing: Implications for Public Relations874 cited
• 2004The Theoretical Underpinnings of Customer Asset Management: A Framework and Propositions for Future Research741 cited
• 2011Information Disclosure, Cognitive Biases, and Payday Borrowing546 cited
• 2009The Face of Need: Facial Emotion Expression on Charity Advertisements545 cited
• 2004When a Day Means More than a Year: Effects of Temporal Framing on Judgments of Health Risk442 cited
• 1998Divide and Prosper: Consumers' Reactions to Partitioned Prices406 cited
• 2008Monopoly money: The effect of payment coupling and form on spending behavior.299 cited
• 2007Friends of Victims: Personal Experience and Prosocial Behavior246 cited
• 2011Opportunity Cost Consideration233 cited
• 2000Consumers' perceptions of promotional framing of price201 cited
• 2014How do firms make money selling digital goods online?167 cited
• 2007Persuasion knowledge and consumer reactions to pricing tactics151 cited
• 2012The Exception Is the Rule: Underestimating and Overspending on Exceptional Expenses149 cited
• 2008When 2 + 2 is Not the Same as 1 + 3: Variations in Price Sensitivity across Components of Partitioned Prices