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A Note on the Predictive Validity of the CETSCALE · Study

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ArticleA Note on the Predictive Validity of the CETSCALE

Joel Herché1992

Article1992

A Note on the Predictive Validity of the CETSCALE

276 citations·0/0 files stored·Journal of the Academy of Marketing Science

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Consumer Behavior in Brand Consumption and Identification Consumer Behavior and Marketing Influence Consumer Perception and Purchasing Behavior

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References

1987Consumer Ethnocentrism: Construction and Validation of the CETSCALE 1991A Cross-National Assessment of the Reliability and Validity of the CETSCALE 1991A Cross-National Assessment of the Reliability and Validity of the CETSCALE

Cited by

2001Consumer ethnocentrism, product necessity and Polish consumers’ perceptions of quality 1999Market segmentation by using consumer lifestyle dimensions and ethnocentrism 2003The role of consumer ethnocentrism in food product evaluation 2011Consumer Disidentification and Its Effects on Domestic Product Purchases: An Empirical Investigation in the Netherlands 2004Consumer decision‐making styles on domestic and imported brand clothing 2011Consumer ethnocentrism and willingness to buy 2005The Effect of Personal Cultural Orientation on Consumer Ethnocentrism 2004Consumer Ethnocentrism: CETSCALE Validation and Measurement of Extent

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Details

Year1992

Typearticle

Published1992-06-01

VenueJournal of the Academy of Marketing Science

ISSN-L0092-0703

Languageen

Citations276

Files0 public / 0

ShelfConsumer Behavior in Brand Consumption and Identification

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doi10.1007/bf02723413

openalex_workW2032995299

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