Looks at ways of extracting the maximum marketing advantages out of a hotel/motel′s location. Sets out a methodology for formally determining the value, and price of a hotel or motel′s location in setting room rates and presents an empirical study undertaken on motels in Ballina, Australia.
Stored only when both papers are in the corpus — 150 citations exist upstream.
Imported from OpenAlex (CC0) — nothing here is generated.