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Segmenting customers in online stores based on factors that affect the customer’s intention to purchase

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References

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2005How Presentation Flaws Affect Perceived Site Quality, Trust, and Intention to Purchase from an Online Store451 cited
2009Online purchase intentions: A multi-channel store image perspective226 cited

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2003Segmentation of stock trading customers according to potential value111 cited

2006Market segmentation based on hierarchical self-organizing map for markets of multimedia on demand108 cited

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