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Les lead-users en marketing : Interrogations et nouvelles contributions psychométriques
16 references·1 citing·43 second hop
Les lead-users en marketing : Interrogations et nouvelles contributions psychométriques (2013)Les lead-users en marketing : Interrogati…The Concept of Engagement: A Systematic Analysis of the Ongoing Marketing Debate (2010)The Concept of Engagement: A …Refining Virtual Co-Creation from a Consumer Perspective (2010)Refining Virtual Co-Creation …L’innovation ordinaire (2010)L’innovation ordinaireThe role of lead users in knowledge sharing (2009)The role of lead users in kno…Consumer Empowerment Through Internet-Based Co-creation (2009)Consumer Empowerment Through …Introduction to Structural Equation Modelling Using SPSS and AMOS (2008)Introduction to Structural Eq…Thinking inside the Box: Why Consumers Enjoy Constrained Creative Experiences (2007)Thinking inside the Box: Why …Lead users and the adoption and diffusion of new products: Insights from two extreme sports communities (2007)Lead users and the adoption a…The future of competition: co-creating unique value with customers (2004)The future of competition: co…Diffusion of innovations. (2003)Diffusion of innovations.Customers As Innovators: A New Way to Create Value (2002)Customers As Innovators: A Ne…Learning to consume – A theory of wants and the growth of demand (2001)Learning to consume – A theor…Dimensions of Consumer Expertise (1987)Dimensions of Consumer Expert…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evaluating Structural Equatio…A Paradigm for Developing Better Measures of Marketing Constructs (1979)A Paradigm for Developing Bet…Overlap of Opinion Leadership across Consumer Product Categories (1970)Overlap of Opinion Leadership…Co-innover avec ses consommateurs : oui, mais lesquels ? De l’intérêt d’impliquer les consommateurs-membres dans le processus d’innovation des entreprises coopératives (2017)Co-innover avec ses consommat…Coefficient Alpha and the Internal Structure of Tests (1951)The Theory of Buyer Behavior (1971)The Nature and Scope of Marketing (1976)Measuring Service Quality: A Reexamination and Extension (1992)Trust and TAM in Online Shopping: An Integrated Model1 (2003)\nThe use of partial least squares path modeling in international marketing (2009)Self-efficacy: Toward a unifying theory of behavioral change. (1977)Self-Efficacy: The Exercise of Control (1999)Consumer engagement in a virtual brand community: An exploratory analysis (2011)A study of the impact of social media on consumers (2014)Social commerce constructs and consumer's intention to buy (2015)Is innovation always beneficial? A meta-analysis of the relationship between innovation and performance in SMEs (2010)Diffusion of Innovations (2015)Mobile payment: Understanding the determinants of customer adoption and intention to recommend the technology (2016)Diffusion of Innovations 1 (2019)ASPECTS OF THE THEORY OF SYNTAX (1964)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Human Inference: Strategies and Shortcomings of Social Judgment. (1983)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1 (2012)The Discovery of Grounded Theory; Strategies for Qualitative Research (1968)The Discovery of Grounded Theory: Strategies for Qualitative Research. (1968)Self-determination theory and the facilitation of intrinsic motivation, social development, and well-being. (2000)The Wisdom of Consumer Crowds (2008)Is Noise Always Bad? Exploring the Effects of Ambient Noise on Creative Cognition (2012)Exploring the Implications of Virtual Reality Technology in Tourism Marketing: An Integrated Research Framework (2015)Significance tests and goodness of fit in the analysis of covariance structures. (1980)On the Evaluation of Structural Equation Models (1988)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)When to use and how to report the results of PLS-SEM (2018)Co-creation experiences: The next practice in value creation (2004)Managing the co-creation of value (2007)The digital transformation of innovation and entrepreneurship: Progress, challenges and key themes (2019)Towards a Theory of Open Innovation: Three Core Process Archetypes (2004)Research on Innovation: A Review and Agenda for Marketing Science (2006)Virtual Customer Environments: Testing a Model of Voluntary Participation in Value Co‐creation Activities (2009)Visitors’ learning for environmental sustainability: Testing short- and long-term impacts of wildlife tourism experiences using structural equation modelling (2010)Assessing Resilience Across Cultures Using Mixed Methods: Construction of the Child and Youth Resilience Measure (2011)The Relations Among Social Media Addiction, Self-Esteem, and Life Satisfaction in University Students (2016)Customer loyalty: a review and future directions with a special focus on the hospitality industry (2015)Managing Co‐creation Design: A Strategic Approach to Innovation (2015)The impact of online brand community characteristics on customer engagement: An application of Stimulus-Organism-Response paradigm (2017)
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References

  • 1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error108,884 cited
  • 1979A Paradigm for Developing Better Measures of Marketing Constructs16,553 cited
  • 2003Diffusion of innovations.13,723 cited
  • 1987Dimensions of Consumer Expertise4,373 cited
  • 2004The future of competition: co-creating unique value with customers2,174 cited
  • 2002Customers As Innovators: A New Way to Create Value1,031 cited
  • 2008Introduction to Structural Equation Modelling Using SPSS and AMOS749 cited
  • 2010Refining Virtual Co-Creation from a Consumer Perspective713 cited
  • 2009Consumer Empowerment Through Internet-Based Co-creation711 cited
  • 2007Thinking inside the Box: Why Consumers Enjoy Constrained Creative Experiences397 cited
  • 1970Overlap of Opinion Leadership across Consumer Product Categories381 cited
  • 2010L’innovation ordinaire375 cited
  • 2001Learning to consume – A theory of wants and the growth of demand287 cited
  • 2010The Concept of Engagement: A Systematic Analysis of the Ongoing Marketing Debate262 cited
  • 2007Lead users and the adoption and diffusion of new products: Insights from two extreme sports communities203 cited

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  • 2009The role of lead users in knowledge sharing137 cited
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    • 2017Co-innover avec ses consommateurs : oui, mais lesquels ? De l’intérêt d’impliquer les consommateurs-membres dans le processus d’innovation des entreprises coopératives11 cited