The emerging paradigm of strategic behavior

H. Igor Ansoff

278 citations0/0 files storedStrategic Management Journal

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Management and Organizational Studies Innovation and Knowledge Management Management and Organizational Practices

Abstract

Abstract Several apparently conflicting empirically tested theories have been advanced as explanations of strategic behavior. This paper suggests that the theories differ because they were based on observations of organizations in different environmental settings. The paper proposes a paradigmic framework which legitimizes and accommodates the respective theories.

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