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Media, product differences and seasonality in alcohol advertising in 1997.
8 references·0 citing·31 second hop
Media, product differences and seasonality in alcohol advertising in 1997. (2000)Media, product differences and seasonalit…Billboard advertising: A comparison of vice products across ethnic groups (1994)Billboard advertising: A comp…Alcohol in the mass media and drinking by adolescents: a longitudinal study (1994)Alcohol in the mass media and…Wine, women, suspiciousness and advertising. (1987)Wine, women, suspiciousness a…Effect of television programming and advertising on alcohol consumption in normal drinkers. (1986)Effect of television programm…The impact of television advertising on alcohol consumption: an experiment. (1984)The impact of television adve…Teenage Drinking: Does Advertising Make a Difference? (1984)Teenage Drinking: Does Advert…A content analysis of beverage alcohol advertising. II. Television advertising. (1982)A content analysis of beverag…A content analysis of beverage alcohol advertising. I. Magazine advertising. (1982)A content analysis of beverag…Social Learning Theory. (1978)Children, adolescents, and television (1991)Abstract (2001)The Impact of Social Media Influencers on Purchase Intention and the Mediation Effect of Customer Attitude (2017)Reliability of Content Analysis: The Case of Nominal Scale Coding (1955)Content Analysis: An Introduction to its Methodology. (1984)A frequency and content analysis of alcohol advertising on Brazilian television. (1999)Addicted Media: Substances on Screen (2005)Alcohol Advertisements in Youth-Oriented Magazines: Persuasive Themes and Responsibility Messages (2005)An Analysis of Information Content in Television Advertising (1977)Content Analysis in Consumer Research (1977)Contemporary Advertising (1984)The Meaning and Effectiveness of Billboard Advertising in Least Developed Countries: The Case of Ethiopia (2018)Rates of Amortization of Advertising Expenditures (1971)Does alcohol advertising affect overall consumption? A review of empirical studies. (1988)Alcohol advertising and adolescents (2002)Gambling advertising: A critical research review (2014)Effects of Mass Media (1977)The Influence of Advertising on Alcohol Consumption: A Literature Review and An Econometric Analysis of Four European Nations (1994)Alcohol portrayal on prime-time television: manifest and latent messages. (1998)The Alcohol Advertising Ban in British Columbia: Problems and Effects on Beverage Consumption (1976)Interpersonal trust, trustworthiness, and gullibility. (1980)Effect of television advertising of alcohol on alcohol consumption and intentions to drive (1992)Does alcohol advertising have an impact on the public health? (1995)The Effect of Alcohol Advertising on Immediate Alcohol Consumption in College Students: An Experimental Study (2011)Exploring Life Themes and Myths in Alcohol Advertisements through a Meaning-Based Model of Advertising Experiences (1998)Magazine alcohol advertising compliance with the Australian Alcoholic Beverages Advertising Code (2007)Risky Messages in Alcohol Advertising, 2003–2007: Results From Content Analysis (2012)Peer and Social Influence on Opinion Expression (2004)Alcohol Marketing and Young People's Drinking: A Review of the Research (2005)Effect of electronic media on children (2010)
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References

  • 1984Teenage Drinking: Does Advertising Make a Difference?167 cited
  • 1994Alcohol in the mass media and drinking by adolescents: a longitudinal study157 cited
  • 1984The impact of television advertising on alcohol consumption: an experiment.60 cited
  • 1982A content analysis of beverage alcohol advertising. II. Television advertising.50 cited
  • 1986Effect of television programming and advertising on alcohol consumption in normal drinkers.49 cited
  • 1982A content analysis of beverage alcohol advertising. I. Magazine advertising.40 cited
  • 1987Wine, women, suspiciousness and advertising.31 cited
  • 1994Billboard advertising: A comparison of vice products across ethnic groups22 cited

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