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Measuring change after a public education campaign · Study

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ArticleMeasuring change after a public education campaign

Mark A. Larson1984

Article1984

Measuring change after a public education campaign

Mark A. Larson · Karen L. Massetti-Miller

11 citations·0/0 files stored·Public Relations Review

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Public Relations and Crisis Communication Rhetoric and Communication Studies Environmental Education and Sustainability

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2024Public communication campaigns 1982THE MESSAGE-ATTITUDE-BEHAVIOR RELATIONSHIP 1975A Multi-Systems Theory of Organizational Communication 1981The evaluation of mass media prevention campaigns 1976Communication Behaviors Occurring in Decision and Nondecision Situations 1982Developing economic education programs for the press

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1997Green or brown? Television and the cultivation of environmental concern

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Year1984

Typearticle

Published1984-12-01

VenuePublic Relations Review

ISSN-L0363-8111

Languageen

Citations11

Files0 public / 0

ShelfPublic Relations and Crisis Communication

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doi10.1016/s0363-8111(84)80065-x

openalex_workW2050814465

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