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Pitfalls of consultative selling · Study

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ArticlePitfalls of consultative selling

Dan T. Dunn1981

Article1981

Pitfalls of consultative selling

Dan T. Dunn · Claude A. Thomas

21 citations·0/0 files stored·Business Horizons

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Customer Service Quality and Loyalty Marketing and Advertising Strategies Business and Management Studies

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1977Marketing Professional Services 1972The marketing of professional services 1977Sales Program Management: Formulation and Implementation

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2008Creating superior value through network offerings 2013Generative mechanisms in project marketing – an agenda for inquiry

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Year1981

Typearticle

Published1981-09-01

VenueBusiness Horizons

ISSN-L0007-6813

Languageen

Citations21

Files0 public / 0

ShelfCustomer Service Quality and Loyalty

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doi10.1016/s0007-6813(81)80029-8

openalex_workW2054036209

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