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Military doctrine in crisis management: Three beverage contamination cases

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References

2000Marketing management: analysis. planning. implementation and control6,649 cited
1994The Hidden Crisis in Product‐harm Crisis Management318 cited
1992Crisis in Organizations: Managing and Communicating in the Heat of Chaos272 cited
1993Crisis Management Strategy: Competition and Change in Modern Enterprises165 cited
1999Planning for the inevitable product recall91 cited
1994The myth of full disclosure: A look at organizational communications during crises47 cited

Cited by

2020On the relationship between brand scandal and consumer attitudes: A literature review and research agenda61 cited
2014The negative spillover effect of food crises on restaurant firms: Did Jack in the Box really recover from an E. coli scare?58 cited
2010Opportunities and threats for competitors in product‐harm crises47 cited
2023Moving beyond negative spillover: The positive consequences of an innocent brand's responses to another brand's crisis15 cited
2015Crise Local de Marca Global e o Uso de Monitoramento de Redes Sociais10 cited

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