Opportunities for Improving Consumer Research through Latent Variable Structural Equation ModelingSCOTT B. MACKENZIE2001-06-01articleJournal of Consumer Research217 citationsclosedNo readable copy stored yet — this record is metadata only.Psychometric Methodologies and TestingConsumer Behavior in Brand Consumption and IdentificationConsumer Behavior and Market DynamicsAbstractNo abstract was published for this record.Citations in this libraryStored only when both papers are in the corpus — 217 citations exist upstream.References1999Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives1992Alternative Ways of Assessing Model Fit2000Multilevel Theory, Research, and Methods in Organizations: Foundations, Extensions, and New Directions1998Assessing Measurement Invariance in Cross‐National Consumer Research1991Conventional wisdom on measurement: A structural equation perspective.1986The Role of Attitude toward the Ad as a Mediator of Advertising Effectiveness: A Test of Competing Explanations1987Estimating Trait, Method, and Error Variance: Generalizing across 70 Construct Validation Studies1992How Does Motivation Moderate the Impact of Central and Peripheral Processing on Brand Attitudes and Intentions?Cited by2011How Much can you Trust Online Information? Cues for Perceived Trustworthiness of Consumer-generated Online Information2015Assessing tourists' cognitive, emotional and behavioural reactions to an unethical destination incident2006Encouraging Best Practice in Quantitative Management Research: An Incomplete List of Opportunities*2013WHY INNOVATIONS FAIL — THE CASE OF PASSIVE AND ACTIVE INNOVATION RESISTANCE2006Receiving word-of-mouth from the service customer: An emotion-based effectiveness assessment2014The use and misuse of structural equation modeling in management research2016Gamified Information Presentation and Consumer Adoption of Product Innovations2017When and with whom to cooperate? Investigating effects of cooperation stage and type on innovation capabilities and success