Consumer Search and Public Policy

Howard Beales · Michael B. Mazis · Steven C. Salop · Richard Staelin

163 citations0/0 files storedJournal of Consumer Research

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Consumer behavior in food and health Decision-Making and Behavioral Economics Consumer Market Behavior and Pricing

Abstract

Consumers acquire information from a variety of internal and external sources. Sources differ in their abilities to convey different kinds of information. This paper examines the implications of these sources for designing government information programs. It emphasizes the need to examine the effects of information disclosures in the total information environment.

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References

1970Information and Consumer Behavior 1976The Economics of Information 1979An Information Processing Theory of Consumer Choice 2016Human Information Processing 1965The Impact of Television Advertising: Learning Without Involvement 1980Effects of Prior Knowledge and Experience and Phase of the Choice Process on Consumer Decision Processes: A Protocol Analysis 1973The Cognitive Processes Mediating Acceptance of Advertising 1972Prepurchase Information Seeking for New Cars and Major Household Appliances

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1988Are Disclosures Sufficient? A Micro Analysis of Impact in the Financial Services Market 2021Online Advertising as Passive Search 1991Facilitating Consumer Choice Decisions: The Importance of Branding Cues 2021Consumers’ decision-making self-efficacy for service purchases: construct conceptualization and scale 2020A history of brand misdefinition – with corresponding implications for mismeasurement and incoherent brand theory

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