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Physical environment television advertisement themes: 1979 and 1989 · Study

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ArticlePhysical environment television advertisement themes: 1979 and 1989

Robin T. Peterson1991

Article1991

Physical environment television advertisement themes: 1979 and 1989

Robin T. Peterson

16 citations·0/0 files stored·Journal of Business Ethics

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Environmental Sustainability in Business Corporate Social Responsibility Reporting Corporate Social Responsibility and Sustainability

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References

1976A Comparative Analysis of the Roles Portrayed by Women in Print Advertisements: 1958, 1970, 1972 1987Mirror, Mirror, on the Wall, What's Unfair in the Reflections on Advertising?1980Approaching Invisibility: The Portrayal of the Elderly in Magazine Advertisements 1984The Portrayal of Blacks in Magazine Advertisements: 1950-1982 1980How the Elderly Perceive Television Commercials 1983Advertising Substantiation and Advertiser Response: A Content Analysis of Magazine Advertisements 1986The Inclusion of Social-Responsibility Themes by Magazine Advertisers: A Longitudinal Study 1977More on Content Analysis in Consumer Research

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2015Cobertura del medio ambiente en la televisión mexicana 2013El medio ambiente en la televisión española: Análisis de un año de informativos

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Year1991

Typearticle

Published1991-03-01

VenueJournal of Business Ethics

ISSN-L0167-4544

Languageen

Citations16

Files0 public / 0

ShelfEnvironmental Sustainability in Business

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doi10.1007/bf00383159

openalex_workW2074431206

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