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The gut chooses faster than the mind: A latency advantage of affective over cognitive decisions
12 references·1 citing·39 second hop
The gut chooses faster than the mind: A latency advantage of affective over cognitive decisions (2012)The gut chooses faster than the mind: A l…Theory of games and economic behavior (2019)Theory of games and economic …In Search of Homo Economicus: Cognitive Noise and the Role of Emotion in Preference Consistency (2009)In Search of Homo Economicus:…Social Decision-Making: Insights from Game Theory and Neuroscience (2007)Social Decision-Making: Insig…The somatic marker hypothesis: A neural theory of economic decision (2004)The somatic marker hypothesis…Risk as Analysis and Risk as Feelings: Some Thoughts about Affect, Reason, Risk, and Rationality (2004)Risk as Analysis and Risk as …The Need for Affect: Individual Differences in the Motivation to Approach or Avoid Emotions (2001)The Need for Affect: Individu…Risk as feelings. (2001)Risk as feelings.Affect Monitoring and the Primacy of Feelings in Judgment (2001)Affect Monitoring and the Pri…The Efficient Assessment of Need for Cognition (1984)The Efficient Assessment of N…Feeling and thinking: Preferences need no inferences. (1980)Feeling and thinking: Prefere…Prospect Theory: An Analysis of Decision under Risk (1979)Prospect Theory: An Analysis …Theory of Games and Economic Behavior (1945)Theory of Games and Economic …Competence or warmth: What makes green advertising benefit appeals more effective? (2025)Competence or warmth: What ma…The Repertoire of Nonverbal Behavior: Categories, Origins, Usage, and Coding (1969)Subjective Well-Being (1984)The Elaboration Likelihood Model of Persuasion (1986)Prospect theory: An analysis of decision under risk (1988)SWOT ANALYSIS: A THEORETICAL REVIEW (2017)ФАКТОРЫ ПСИХОЛОГИЧЕСКОГО БЛАГОПОЛУЧИЯ ЛЮДЕЙ ПОЖИЛОГО ВОЗРАСТА (2026)Equilibrium points in n -person games (1950)A Theory of Fairness, Competition, and Cooperation (1999)Understanding how and why psychotherapy leads to change (2008)The Peptide That Binds (2010)The role of testosterone in social interaction (2011)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Emotion And Adaptation (1991)Brands and Branding: Research Findings and Future Priorities (2006)Customer Experience Management in Retailing: Understanding the Buying Process (2009)More than Words: The Influence of Affective Content and Linguistic Style Matches in Online Reviews on Conversion Rates (2012)Availability: A heuristic for judging frequency and probability (1973)Judgment under Uncertainty: Heuristics and Biases (1975)Perception of Risk (1987)Do Investors Value Sustainability? A Natural Experiment Examining Ranking and Fund Flows (2017)Risk perceptions of COVID-19 around the world (2020)Using social and behavioural science to support COVID-19 pandemic response (2020)Judgment under Uncertainty: Heuristics and Biases (1974)The Framing of Decisions and the Psychology of Choice (1981)Personality Psychology and Economics (2011)Attention and choice: A review on eye movements in decision making (2013)Understanding Attitudes and Predicting Social Behavior (1980)A perspective on judgment and choice: Mapping bounded rationality. (2003)Maps of Bounded Rationality: Psychology for Behavioral Economics (2003)Gender Differences in Preferences (2009)The role of transportation in the persuasiveness of public narratives. (2000)The benefits of being present: Mindfulness and its role in psychological well-being. (2003)Toward a positive theory of consumer choice (1980)Non-cooperative games (1989)Multiagent systems: algorithmic, game-theoretic, and logical foundations (2009)Evolutionary Game Theory (2011)Dynamic Capabilities and Organizational Agility: Risk, Uncertainty and Entrepreneurial Management in the Innovation Economy (2016)Advances in prospect theory: Cumulative representation of uncertainty (1992)Explicating dynamic capabilities: the nature and microfoundations of (sustainable) enterprise performance (2007)
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  • 2025Competence or warmth: What makes green advertising benefit appeals more effective?5 cited

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