Impoverished Consumers and Consumer Behavior: The Case of AFDC Mothers

Ronald Paul Hill · DEBRA LYNN STEPHENS

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Gender, Labor, and Family Dynamics Consumer Market Behavior and Pricing Consumer Behavior and Market Dynamics

Abstract

This article presents three dimensions of impoverished-consumer behavior-exchange restrictions, the consequences of these restrictions, and coping strategies-in a model developed through literature review. The consumer environment of welfare mothers is then employed to examine the perspective of this model. The article closes with suggestions for welfare reform and a discussion of the broader implications for consumer behavior.

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References

1988The Long Interview 1998When Work Disappears: The World of the New Urban Poor.1996Chronicle of Higher Education 1989Putting Consumer Experience Back into Consumer Research: The Philosophy and Method of Existential-Phenomenology 1975Marketing as Exchange 1997When work disappears: the world of the new urban poor 1990Common Culture: Symbolic Work At Play In The Everyday Cultures Of The Young 1992The Consciousness of Addiction: Toward a General Theory of Compulsive Consumption

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