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CSR: Consumer responses to the social quality of private labels

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1,068 cited

1998The Effects of Price-Comparison Advertising on Buyers' Perceptions of Acquisition Value, Transaction Value, and Behavioral Intentions994 cited

2000Charitable programs and the retailer: do they mix?809 cited

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2018Corporate social responsibility and employee performance: a study among indian business executives83 cited
2019The perception of corporate social responsibility and employee engagement: Examining the underlying mechanism72 cited
2015Sources of retailer personality: Private brand perceptions41 cited
2017CSR and turnover intentions: examining the underlying psychological mechanisms35 cited
2021Is it an error to communicate CSR Strategies? Neural differences among consumers when processing CSR messages33 cited
2023How universities' social responsibility activities influence students’ perceptions of reputation31 cited
2021Private‐label consumer studies: A review and future research agenda28 cited
2015Social responsibility and its differential effects on the retailers’ portfolio of private label brands24 cited
2017Corporate social responsibility: a boon or bane for innovative firms?24 cited
2023The Antecedent of the Sustainable Purchasing Attitudes among Generation Z: A Terror Management Theory Perspective22 cited
2024Pandemic‐led brand switch: Consumer stickiness for private‐label brands16 cited
2021Towards Sustainable Private Labels in an Autonomous Community during COVID-19—Analysis of Consumer Behavior and Perception on the Example of Tenerife12 cited
2023What claims best convey the quality of retailers' standard private label products?11 cited