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College Choice in a Brand Elimination Framework: The Administrator's Perspective
9 references·3 citing·36 second hop
College Choice in a Brand Elimination Framework: The Administrator's Perspective (1998)College Choice in a Brand Elimination Fra…Advances in Consumer Research (2025)Advances in Consumer ResearchChronicle of Higher Education (1998)Chronicle of Higher EducationPeterson's guide to four-year colleges, 1996 (1996)Peterson's guide to four-year…Evoked Sets: A Dynamic Process Model (1995)Evoked Sets: A Dynamic Proces…Consumer Behavior: Concepts And Applications (1993)Consumer Behavior: Concepts A…An exploratory investigation of consumer decision making in the service sector (1993)An exploratory investigation …A Test of Services Marketing Theory: Consumer Information Acquisition Activities (1991)A Test of Services Marketing …Consumer Behavior and Product Performance: An Alternative Conceptualization (1975)Consumer Behavior and Product…The Theory of Buyer Behavior (1971)The Theory of Buyer BehaviorLimited consideration model with a trigger or a capacity (2022)Limited consideration model w…Decision Theory Models of Information and Consideration (2011)Decision Theory Models of Inf…A higher education marketing perspective on choice factors and information sources considered by South African first year university students (2008)A higher education marketing …Coefficient Alpha and the Internal Structure of Tests (1951)Health Measurement Scales: A Practical Guide to Their Development and Use (1989)Business Research Methods (2022)Marketing Research (1970)Advertising as Information (1974)An Information Processing Theory of Consumer Choice (1979)A Model of Perceived Risk and Intended Risk-Handling Activity (1994)Customers' motivations for maintaining relationships with service providers (1997)Some New Thoughts on Conceptualizing Perceived Service Quality: A Hierarchical Approach (2001)Perceived Risk and Its Components: A Model and Empirical Test (1973)Consumer Behavior: Implications for Marketing Strategy (1983)The Impact of Services versus Goods on Consumers' Assessment of Perceived Risk and Variability (1990)Managing perceived risk for credit card purchase through supplementary services (2008)Reference Group Influence and Perceived Risk in Services Among Working Women in Singapore: A Replication and Extension (2018)A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions (1980)Advances in Consumer Research (1992)Cross‐cultural consumer decisions: consideration sets – a marketing universal? (2001)DESTINATION CHOICE SETS (2009)The effects of affective and utilitarian brand relationships on brand consideration (2014)A psychometric examination of the multidimensional perfectionism scale (1995)Tiebout sorting, aggregation and the estimation of peer group effects (2001)The Impact of Financial Aid on College GPA at Three Flagship Public Institutions (2009)A Paradigm for Developing Better Measures of Marketing Constructs (1979)The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun (1982)Welcome to America? International student perceptions of discrimination (2006)A Review of Facebook Research in the Social Sciences (2012)Unseen disadvantage: How American universities' focus on independence undermines the academic performance of first-generation college students. (2012)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? (2004)Bibliometric Methods in Management and Organization (2014)Methodology in Cross-Cultural Consumer Research (1999)Characteristics of the Heavy User of Fashionable Clothing (2000)Instagram and body image: Motivation to conform to the “Instabod” and consequences on young male wellbeing (2020)Structure of vacation destination choice sets (1992)Choice set propositions in destination decisions (1993)Managerial Identification of Competitors (1999)
this work references cited by second hop

References

  • 2025Advances in Consumer Research13,264 cited
  • 1998Chronicle of Higher Education4,261 cited
  • 1971The Theory of Buyer Behavior2,797 cited
  • 1991A Test of Services Marketing Theory: Consumer Information Acquisition Activities1,550 cited
  • 1975Consumer Behavior and Product Performance: An Alternative Conceptualization219 cited
  • 1993Consumer Behavior: Concepts And Applications108 cited
  • 1996Peterson's guide to four-year colleges, 199690 cited
  • 1993An exploratory investigation of consumer decision making in the service sector58 cited
  • 1995Evoked Sets: A Dynamic Process Model26 cited

Cited by

  • 2008A higher education marketing perspective on choice factors and information sources considered by South African first year university students11 cited
  • 2022Limited consideration model with a trigger or a capacity1 cited
  • 2011Decision Theory Models of Information and Consideration0 cited

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