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Developing customer process orientation: the case of Pharma Corp.
16 references·1 citing·39 second hop
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this work references cited by second hop

References

  • 2001Strategy and the Internet.3,761 cited
  • 1998Putting the enterprise into the enterprise system.3,358 cited
  • 2008Participatory Action Research3,229 cited
  • 1993Reengineering the Corporation2,520 cited
  • 2001A Framework for Customer Relationship Management868 cited
  • 2002Avoid the four perils of CRM.699 cited
  • 1998Real Strategies for Virtual Organizing658 cited
  • 2000Information Technology Payoff in the Health-Care Industry: A Longitudinal Study580 cited
  • 2002Adopting customer relationship management technology337 cited
  • 2002Factors for Success in Customer Relationship Management (CRM) Systems262 cited
  • 2002Realizing Business Benefits Through CRM: Hitting the Right Target in the Right Way.250 cited
  • 1999Empowered Selling Teams: How Shared Leadership Can Contribute to Selling Team Outcomes182 cited
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  • 1990An Examination of Factors for the Strategic Use of Information Systems in the Healthcare Industry1125 cited
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  • 2000

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e-Enterprise: Business Models, Architecture, and Components
81 cited

Cited by

  • 2009Creating environmental knowledge through ‘green communities’ in the Spanish pharmaceutical industry12 cited