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Methodology for customer relationship management · Study

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ArticleMethodology for customer relationship management

Ricardo Chalmeta2005

Article2005

Methodology for customer relationship management

Ricardo Chalmeta

307 citations·0/0 files stored·Journal of Systems and Software

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Corporate Governance and Management Information Technology Governance and Strategy ERP Systems Implementation and Impact

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References

2003Understanding customer relationship management (CRM)1999Building Data Mining Applications for CRM 2002Adopting customer relationship management technology

Cited by

2011Analyzing the impact of knowledge management on CRM success: The mediating effects of organizational factors 2019Are CRM systems ready for AI integration?2018Big Data-enabled Customer Relationship Management: A holistic approach 2010Business process research: a cross‐disciplinary review 2016Implementing Customer Relationship Management (CRM) in hotel industry from organizational culture perspective 2011Effects of e-CRM on customer–bank relationship quality and outcomes: The case of Thailand 2017Customer relationship management: Innovation and performance 2014The impact of customer knowledge and customer relationship management on service quality

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Details

Year2005

Typearticle

Published2005-12-10

VenueJournal of Systems and Software

ISSN-L0164-1212

Languageen

Citations307

Files0 public / 0

ShelfCorporate Governance and Management

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doi10.1016/j.jss.2005.10.018

openalex_workW307068638

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