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Relationships among Brand Experience, Brand Personality, And Customer Experiential Value
16 references·16 citing·40 second hopsampled
Relationships among Brand Experience, Brand Personality, And Customer Experiential Value (2013)Relationships among Brand Experience, Bra…Satisfaction: a behavioral perspective on the consumer (2010)Satisfaction: a behavioral pe…Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty? (2009)Brand Experience: What Is It?…A Practical Guide To Factorial Validity Using PLS-Graph: Tutorial And Annotated Example (2005)A Practical Guide To Factoria…Satisfaction, Repurchase Intent, and Repurchase Behavior: Investigating the Moderating Effect of Customer Characteristics (2001)Satisfaction, Repurchase Inte…Dimensions of Brand Personality (1997)Dimensions of Brand Personali…Dimensions of Brand Personality (1997)Dimensions of Brand Personali…Measuring Brand Equity Across Products and Markets (1996)Measuring Brand Equity Across…Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Conceptualizing, Measuring, a…Scale Development: Theory and Applications. (1992)Scale Development: Theory and…Scale Development : Theory and Applications (1991)Scale Development : Theory an…Structural Model Evaluation and Modification: An Interval Estimation Approach (1990)Structural Model Evaluation a…Possessions and the Extended Self (1988)Possessions and the Extended …Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Consumer Perceptions of Price…Hedonic Consumption: Emerging Concepts, Methods and Propositions (1982)Hedonic Consumption: Emerging…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evaluating Structural Equatio…Principles of Marketing (1972)Principles of MarketingThe relationship between consumer personality traits and celebrity personality traits (2023)The relationship between cons…Impact of Service Expectation, Experiential Quality, and Perceived Value on Hotel Customer Satisfaction (2022)Impact of Service Expectation…Understanding the effect of online brand experience on customer satisfaction in China: a mediating role of brand familiarity (2021)Understanding the effect of o…Impact of Experiential Value of Augmented Reality: The Context of Heritage Tourism (2021)Impact of Experiential Value …Brand personality appeal in retailing: Comparing fashion- and grocery retailing (2021)Brand personality appeal in r…University branding: different roles of brand personality and satisfaction (2020)University branding: differen…The Role of Customer Experience, Food Healthiness, and Value for Revisit Intention in GROCERANT (2020)The Role of Customer Experien…The Relationships among Experience, Delight, and Recollection for Revisit Intention in Chocolate Exposition (2020)The Relationships among Exper…Exploring the impact of different factors on brand equity and intention to take up online courses from e-Learning platforms (2020)Exploring the impact of diffe…Corporate social responsibility, customer loyalty and brand positioning (2019)Corporate social responsibili…Reprint of "A renaissance of brand experience: Advancing the concept through a multi-perspective analysis" (2018)Reprint of "A renaissance of …The Relationship Between Hotel Brand Personality and Customer Loyalty (2017)The Relationship Between Hote…Linking positive psychological capital with customer value co-creation (2017)Linking positive psychologica…Impact of Personality Factors on Consumer Buying Behaviour Towards Textile Materials in South Eastern Nigeria (2017)Impact of Personality Factors…Understanding the Impact of the Brand Experience on Brand Reputation by the Moderating Role of Technology Turbulence (2016)Understanding the Impact of t…Assessing the Relationship between Personality Factors and Consumer Buying Behavior in South Eastern Nigeria (2014)Assessing the Relationship be…A Theory of the Allocation of Time (1965)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)The Effect of a Market Orientation on Business Profitability (1990)Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1 (2012)Advances in Consumer Research (2025)The Principles of Psychology (1891)Attachment and Loss (1969)The Evolution of Reciprocal Altruism (1971)Consumers and Their Brands: Developing Relationship Theory in Consumer Research (1998)Structural Analysis of Covariance and Correlation Matrices (1978)EQS : structural equations program manual (1989)Fit Indexes, Lagrange Multipliers, Constraint Changes and Incomplete Data in Structural Models (1990)Alternative Ways of Assessing Model Fit (1992)Evaluating the Fit of Structural Equation Models: Tests of Significance and Descriptive Goodness-of-Fit Measures (2003)Sensitivity of Goodness of Fit Indexes to Lack of Measurement Invariance (2007)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Understanding Attitudes and Predicting Social Behavior (1980)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Comparative fit indexes in structural models. (1990)Culture and the Self: Implications for Cognition, Emotion, and Motivation (1991)Does Doing Good Always Lead to Doing Better? Consumer Reactions to Corporate Social Responsibility (2001)A General Approach to Confirmatory Maximum Likelihood Factor Analysis (1969)Intraclass Reliability Estimates: Testing Structural Assumptions (1974)Significance tests and goodness of fit in the analysis of covariance structures. (1980)On the Evaluation of Structural Equation Models (1988)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)When to use and how to report the results of PLS-SEM (2018)The Standard Edition of the Complete Psychological Works of Sigmund Freud (1953)Toward a Psychology of Being (1962)Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value (1994)Understanding Customer Experience Throughout the Customer Journey (2016)Whence Consumer Loyalty? (1999)Whence Consumer Loyalty? (1999)Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments (2000)Index Construction with Formative Indicators: An Alternative to Scale Development (2001)Scale Development Research (2006)Making sense of Cronbach's alpha (2011)Classifying Services to Gain Strategic Marketing Insights (1983)Use of mass media campaigns to change health behaviour (2010)Effects of innovation types on firm performance (2011)
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References

  • 1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error113,385 cited
  • 1988Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence19,034 cited
  • 1991Scale Development : Theory and Applications15,552 cited
  • 1993Conceptualizing, Measuring, and Managing Customer-Based Brand Equity15,244 cited
  • 1988Possessions and the Extended Self9,145 cited
  • 1990Structural Model Evaluation and Modification: An Interval Estimation Approach7,404 cited
  • 1997Dimensions of Brand Personality7,380 cited
  • 2010Satisfaction: a behavioral perspective on the consumer6,044 cited
  • 1982Hedonic Consumption: Emerging Concepts, Methods and Propositions5,649 cited
  • 1972Principles of Marketing5,598 cited
  • 2009Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty?4,659 cited
  • 1997Dimensions of Brand Personality4,046 cited
  • 1992Scale Development: Theory and Applications.3,663 cited
  • 1996Measuring Brand Equity Across Products and Markets3,631 cited
  • 2005A Practical Guide To Factorial Validity Using PLS-Graph: Tutorial And Annotated Example3,307 cited

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  • 2001Satisfaction, Repurchase Intent, and Repurchase Behavior: Investigating the Moderating Effect of Customer Characteristics2,290 cited
  • Cited by

    • 2021Impact of Experiential Value of Augmented Reality: The Context of Heritage Tourism95 cited
    • 2019Corporate social responsibility, customer loyalty and brand positioning71 cited
    • 2020The Role of Customer Experience, Food Healthiness, and Value for Revisit Intention in GROCERANT50 cited
    • 2017Linking positive psychological capital with customer value co-creation47 cited
    • 2022Impact of Service Expectation, Experiential Quality, and Perceived Value on Hotel Customer Satisfaction38 cited
    • 2020Exploring the impact of different factors on brand equity and intention to take up online courses from e-Learning platforms35 cited
    • 2018Reprint of "A renaissance of brand experience: Advancing the concept through a multi-perspective analysis"33 cited
    • 2021Understanding the effect of online brand experience on customer satisfaction in China: a mediating role of brand familiarity32 cited
    • 2017Impact of Personality Factors on Consumer Buying Behaviour Towards Textile Materials in South Eastern Nigeria26 cited
    • 2021Brand personality appeal in retailing: Comparing fashion- and grocery retailing26 cited
    • 2020The Relationships among Experience, Delight, and Recollection for Revisit Intention in Chocolate Exposition17 cited
    • 2016Understanding the Impact of the Brand Experience on Brand Reputation by the Moderating Role of Technology Turbulence9 cited
    • 2023The relationship between consumer personality traits and celebrity personality traits8 cited
    • 2020University branding: different roles of brand personality and satisfaction7 cited
    • 2017The Relationship Between Hotel Brand Personality and Customer Loyalty6 cited
    • 2014Assessing the Relationship between Personality Factors and Consumer Buying Behavior in South Eastern Nigeria6 cited