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The degree of innovativeness and marketing approaches used by high-technology firms
7 references·2 citing·29 second hop
The degree of innovativeness and marketing approaches used by high-technology firms (1997)The degree of innovativeness and marketin…The Economics of Industrial Innovation (2012)The Economics of Industrial I…Marketing approaches used by high tech firms (1989)Marketing approaches used by …New Products Management (1987)New Products ManagementAnalysis for Strategic Market Decisions (1986)Analysis for Strategic Market…Product policy : concepts, methods, and strategy (1982)Product policy : concepts, me…Competitive Strategy: Techniques for Analyzing Industries and Competitors (1980)Competitive Strategy: Techniq…Innovation in Big Business (1976)Innovation in Big BusinessHow Does Privatization Affect Innovation? An Integrative Model (2012)How Does Privatization Affect…Developing a new model for selecting public relations firms in the high‐tech industry (2006)Developing a new model for se…A scaling method for priorities in hierarchical structures (1977)The Analytic Hierarchy Process (1985)How to make a decision: The analytic hierarchy process (1990)Industrial buying in high-tech markets (1986)PRICING DECISION MAKING FOR HIGH‐TECHNOLOGY PRODUCTS AND SERVICES (1988)Foreign market channel integration decisions of Canadian computer software firms (1996)Marketing Information Systems Practices in Small Manufacturing Firms: Antecedents and Consequences (2001)Marketing resources and performance of exhibitor firms in trade shows: A contingent resource perspective (2006)Theory of the firm: Managerial behavior, agency costs and ownership structure (1976)Separation of Ownership and Control (1983)Agency Costs of Free Cash Flow, Corporate Finance, and Takeovers (1986)Outsourcing and entrepreneurial innovation in a transition economy: the moderating roles of private ownership and government support (2024)Technological paradigms and technological trajectories (1982)The dynamics of innovation: from National Systems and “Mode 2” to a Triple Helix of university–industry–government relations (2000)Explicating dynamic capabilities: the nature and microfoundations of (sustainable) enterprise performance (2007)PDMA Research on New Product Development Practices: Updating Trends and Benchmarking Best Practices (1997)Product Development Decisions: A Review of the Literature (2001)Consumer Cocreation in New Product Development (2010)The cornerstones of competitive advantage: A resource‐based view (1993)Varieties of Capitalism (2001)Strategic Human Resources Management: A Review of the Literature and a Proposed Typology (1988)Antecedents and Consequences of Marketing Strategy Making: A Model and a Test (1999)The sustainability of growth in small‐ and medium‐sized enterprises (2001)Toward a typological theory of project management (1996)One Size Does Not Fit All Projects: Exploring Classical Contingency Domains (2001)Team Polarity and Creative Performance in Innovation Teams (2006)Strategic Brand Concept-Image Management (1986)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)The Voice of the Customer (1993)
this work references cited by second hop

References

  • 1980Competitive Strategy: Techniques for Analyzing Industries and Competitors16,592 cited
  • 2012The Economics of Industrial Innovation4,744 cited
  • 1987New Products Management730 cited
  • 1982Product policy : concepts, methods, and strategy372 cited
  • 1986Analysis for Strategic Market Decisions160 cited
  • 1976Innovation in Big Business101 cited
  • 1989Marketing approaches used by high tech firms32 cited

Cited by

  • 2006Developing a new model for selecting public relations firms in the high‐tech industry24 cited
  • 2012How Does Privatization Affect Innovation? An Integrative Model5 cited

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